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Πωλήσεις / Marketing / Εμπόριο Λιανικής

Ανθρώπινο Δυναμικό / HR

Άλλο

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Επαγγέλματα Υγείας

Τέχνες / Πολιτισμός

LastWeek

LastThreeDays

Today

Aoristou

FullTime

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Hybrid

Lead their product marketing roadmap and team, fostering a culture of innovation, collaboration, and continuous improvement.In more detail:Positioning &amp; messaging<ul><li>Own the go-to-market product roadmap, strategy, and execution of product launches.</li><li>Define clear and compelling product positioning, messaging frameworks, and customer personas to communicate a unique product value for versatile market segmentation effectively.</li></ul>Market research<ul><li>Develop market strategies by conducting in-depth research and competitive analysis to define target markets, positioning, and go-to-market (GTM) strategies for new product features, updates, and cross-sell/upsell initiatives.</li><li>Leverage insights to craft data-driven approaches for successfully introducing and scaling their product in each market.</li><li>Stay current with market trends, competitor strategies, and customer needs to identify opportunities and risks proactively.</li></ul>Sales Enablement<ul><li>Collaborate with sales, marketing, and customer success teams to create and deliver high-quality sales enablement materials.</li><li>Align messaging with customer pain points and industry trends, ensuring consistency across all channels.</li><li>Drive product knowledge sharing by developing FAQs, use cases, success stories, and objection-handling guides.</li></ul>Content &amp; Campaigns<ul><li>Oversee the creation and execution of integrated marketing campaigns, content development, and events designed to drive product awareness, engagement, and adoption.</li></ul>Metrics &amp; data-driven performance<ul><li>Track, analyze, and report on GTM performance metrics and insights, continuously refining strategies to maximize impact and ROI.</li></ul>RequirementsTheir Ideal Candidate Persona<ul><li>You have at least 5 years of hands-on experience in Product Marketing for SaaS products, preferably in e-commerce, CRM, billing, or subscription management.</li><li>You have at least 2 years of leading a Product Marketing team.</li><li>You possess a strong blend of technical and business acumen and an understanding of the SaaS product landscape.</li><li>You have strong skills in crafting positioning strategies and messaging frameworks that drive product success.</li><li>You have solid experience owning GTM strategies and successfully launching new products or features.</li><li>You demonstrate excellent communication and storytelling skills.</li><li>You have the ability to influence cross-functional teams without formal authority.</li><li>You thrive in a fast-paced, data-driven environment and can pivot strategies based on market feedback.</li><li>You are a natural leader and mentor, fostering growth and collaboration within your team.</li><li>You have strong analytical and problem-solving skills, using data to make informed marketing decisions.</li><li>You are fluent in English and have exceptional writing and presentation skills.</li></ul>Sounds like you?It is a Win-WinBenefits<ul><li>A tech-passionate team with a friendly culture and international breed.</li><li>Remote-first &amp; hybrid work.</li><li>Flexible working hours.</li><li>Work-from-anywhere scheme.</li><li>Health and life insurance plan.</li><li>Home office allowance.</li><li>Learning &amp; development budget.</li><li>State-of-the-art workspaces for on-site collaboration.</li></ul>

Product Marketing Lead

We are looking for a creative and energetic Product Marketing Executive to drive the growth of our&nbsp;products&nbsp;through ideation, strategy formulation, and collaborative execution of acquisition and retention campaigns. The successful candidate will report to the CMO.&nbsp; The main responsibilities of the position include:<ul><li>Develop and innovate strategies on how to&nbsp;market&nbsp;and increase adoption of both new and existing trading&nbsp;products.</li><li>Ensure strategies align with the overall&nbsp;product&nbsp;objectives and the company vision.</li><li>Partner with various&nbsp;marketing&nbsp;departments to design and roll out impactful acquisition and retention campaigns.</li><li>Dive deep into campaign results and draw out key trends, successes, and areas for improvement.</li><li>Work closely with product owners to implement relevant marketing strategies.</li><li>Stay abreast of&nbsp;market&nbsp;trends, competitor strategies, and customer needs to ensure&nbsp;product&nbsp;competitiveness and growth.</li><li>Relay findings to relevant&nbsp;marketing&nbsp;departments and suggest strategic shifts when necessary.</li></ul>Main requirements:<ul><li>A degree in Marketing, Communications, Business or a related field.</li><li>At least 5 years of solid experience in Digital Product Marketing. Experience in gaming or real money gaming industry will be will be considered an advantage.</li><li>Working experience with user behaviour tools, like GA4, FullStory and AppsFlyer.</li><li>Proven ability to derive insights from data and translate them into actionable strategies.</li><li>In-depth grasp of customer behaviour,&nbsp;market&nbsp;nuances, and industry shifts.</li><li>Analytical mind and strong quantitative skills.</li><li>Outstanding communication and presentation skills.</li><li>Fluent in English</li></ul>Benefit from:<ul><li>An attractive remuneration package, plus performance-related rewards.</li><li>Intellectually stimulating work environment.</li><li>Continuous personal development and international training opportunities.</li></ul>

Product Marketing Executive

We are looking for a highly motivated and detail oriented Creative Performance Analyst to join our team. As a Creative Performance Analyst, you will drive data-informed decisions that enhance our creative campaigns, monitoring the online performance of our creative efforts, analyze performance metrics, optimize content, and collaborate with cross-functional teams to develop innovative ad strategies.The main responsibilities of the position include:<ul><li>Monitor and analyze the effectiveness of creative campaigns across multiple platforms (e.g. YouTube, TikTok, Meta).</li><li>Develop dashboards and reports to track key performance metrics, ensuring continuous performance evaluation.</li><li>Conduct A/B testing and provide actionable insights to marketing and creative teams to optimize creatives and improve campaign performance.</li><li>Use data analytics tools and market research to identify trends, patterns, and audience behaviors to refine digital strategies and maximize ROI.</li><li>Work closely with designers, copywriters, and video producers to create high-impact, data-informed ad content.</li><li>Stay ahead of industry trends, competitor strategies, and emerging platforms to ensure cutting-edge campaign execution</li></ul>Main requirements:<ul><li>BSc/MSc in Mathematics, Statistics, Digital Marketing, or a related field.</li><li>At least 3 years in a similar role with a focus in digital marketing analytics, creative performance analysis and advertising platforms (e.g. Youtube, Tiktok, Meta, etc)</li><li>Proven experience within the financial services or gaming industry will be considered an advantage.</li><li>Proficiency in data analysis tools such as Google Analytics, Excel, Tableau, Looker Studio.</li><li>Knowledge of A/B testing methodologies and performance tracking and other optimization techniques.</li><li>Experience with project management tools like Jira and Microsoft suite.</li><li>Ability to translate complex data into clear, actionable insights.</li><li>Excellent communication and presentation skills.</li><li>Ability to work independently and as part of a team.</li><li>Creative thinking and problem-solving abilities.</li><li>Very good knowledge of English</li></ul>Benefit from:<ul><li>Attractive remuneration package plus performance related reward</li><li>Private health insurance</li><li>Corporate pension fund</li><li>Intellectually stimulating work environment</li><li>Continuous personal development and international training opportunities</li></ul>

Creative Performance Analyst 

We are looking for a motivated and passionate User Acquisition Manager to join our dynamic team. In this role, you will be responsible for onboarding new partners, managing relationships, and ensuring performance targets are met across multiple channels and regions. The ideal candidate will have a solid understanding of mobile marketing analytics and a proven track record working with AppsFlyer.The main responsibilities of the position include:<ul><li>Identify and onboard new partners and marketing agencies with in-app traffic across multiple GEOs, expanding our affiliate network.</li><li>Monitor partners’ performance using available reports and tools to ensure they meet KPIs and conversion rate targets on a weekly/monthly basis.</li><li>Ensure partners are utilizing the appropriate marketing materials to maximize conversion rates and align with brand guidelines.</li><li>Track clients install levels and address any issues proactively to maintain optimal campaign performance.</li><li>Detect and prevent fraudulent traffic using relevant tools and reports to safeguard campaign integrity.</li><li>Measure and report on digital campaign performance, analyzing ROI and ensuring KPIs are met.</li><li>Analyze data to identify trends and insights, optimizing campaign spending and performance for better results.</li><li>Define market positioning, identify target audiences, and develop strategic marketing plans to support affiliates and marketing agencies.</li></ul>Main requirements:<ul><li>BSc in Marketing / Business / Media and Communications, or any related degree.</li><li>At least 3 years of solid experience in a similar role, with strong knowledge of AppsFlyer.</li><li>Ability to analyze campaign data, identify trends, and optimize spending to improve ROI and meet performance targets.</li><li>Fluency in English with excellent verbal and written communication skills.</li><li>Excellent communication skills to manage affiliate partnerships, support agencies, and ensure smooth operations.</li><li>Process-oriented with excellent problem-solving skills.</li></ul>Benefit from:<ul><li>Attractive remuneration package</li><li>Private health insurance</li><li>Corporate pension fund</li><li>Intellectually stimulating work environment</li><li>Continuous personal development and international training opportunities</li></ul>

User Acquisition Manager (Appsflyer)

We are seeking a skilled and data-savvy Performance Marketing Executive specialised in mobile applications to join our dynamic team. Working in a rapidly evolving and agile environment, you will be responsible for the mobile app marketing landscape, with an emphasis on driving growth via app acquisition strategies.Main responsibilities:<ul><li>Develop and execute performance marketing strategies for app campaigns across various platforms.</li><li>Conduct targeted audience research tailored to app users.</li><li>Analyse campaign data to optimise app-specific metrics and user engagement.</li><li>Prepare insightful reports to communicate app campaign outcomes, insights, and recommendations to stakeholders.</li><li>Manage advertising budgets to ensure a strong ROI in app marketing campaigns.</li><li>Conduct competitor analysis to understand our key competitors’ strengths, weaknesses, and strategies.</li><li>Collaborate with internal and external stakeholders to ensure the successful execution of our marketing campaigns.</li><li>Stay updated on industry trends and technologies to refine campaign strategies.</li></ul>Main requirements:<ul><li>BSc/MSc in Mathematics, Statistics, Marketing, or a related field.</li><li>At least 3 years of experience in a similar position, with a focus on managing large-scale app campaigns.</li><li>Proven experience in an app-first business environment, especially in the financial services or gaming industry.</li><li>In-depth knowledge of app-tailored digital advertising platforms (I.e., Google Ads, Meta, and AppLovin).</li><li>Experience in using third party app measurement platforms (i.e., Firebase, AppsFlyer) and competitor analysis platforms (i.e.,&nbsp;data.ai).</li><li>Advanced skills in data analysis and optimisation techniques, with a focus on app marketing metrics and KPIs.</li><li>Excellent communication and interpersonal skills.</li><li>Strong attention to detail.</li><li>Very good knowledge of English.</li><li>Advanced Microsoft Excel skills.</li></ul>Benefit from:<ul><li>An attractive remuneration package, plus performance-related rewards.</li><li>Intellectually stimulating work environment.</li><li>Continuous personal development and international training opportunities.</li></ul>All applications will be treated with strict confidentiality!

Performance Marketing Executive (Mobile App)

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