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Currently, we are searching to hire a Digital Content &amp; Performance Specialist responsible for the e-commerce new business and revenue maximization through digital content creation &amp; curation.<h2>During your day you will:</h2><ul><li>Monitor shopping behavior across websites and apps, proposes and implement&nbsp;enhancements that ease the user journey and improve conversions, in collaboration with agencies, development and IT teams</li><li>Engage and coordinate&nbsp;marketing and design partners to deliver high-quality content that follows channel best practices and brand voice</li><li>Manage and optimize&nbsp;content per page type (homepage, landing pages, PLP, PDP, checkout etc.) and digital channels (email, SEM, SoMe)</li><li>Analyse, report and update&nbsp;traffic pages (i.e. homepage, category page)</li><li>Coordinate&nbsp;the rollout of campaign landing pages calendar</li><li>Actively participate&nbsp;in the QA/UATs processes for platform implementations</li><li>Perform&nbsp;CMS tasks and initiatives, collaborating closely with other internal teams such as product, operations and IT</li><li>Monitor competition activities and stay&nbsp;up to date with digital marketing content, SEO and UX trends and best practices to continually improve strategies and tactics</li><li>Propose content initiatives and content strategy in digital marketing campaigns, new digital content tools, and community-related actions</li></ul><h2>What you need to stand out:</h2><ul><li>Bachelor’s degree in Marketing, Business Administration or other related field</li><li>Master’s degree on Digital Marketing or other related field</li><li>At least 3 years’ experience on digital content and/or digital marketing roles for E-commerce retail</li><li>Hands-on experience of an e-Commerce platform (i.e. Shopify Plus, PrestaShop, Netvolution or any other CMS)</li><li>Knowledge of analytical tools for performance measurement (i.e. Google Analytics) mandatory requirement</li><li>IT literacy and excellent knowledge of MS Office</li><li>Fluency in English and Greek, both oral and written</li><li>Digital marketing and performance marketing experience will be considered as an asset</li></ul><h2>Key Skills/Attributes</h2><ul><li>Strong written and verbal communication skills</li><li>Self-motivated and creative</li><li>Teamwork spirit and collaboration</li><li>Strong analytical skills, and problem-solving ability</li><li>Project management skills, operating under tight deadlines</li><li></li></ul>

Digital Content & Performance Specialist

Join the Online Acquisition team as an Online Acquisition Specialist for Exclusive Products and play a key role in supporting our 360° marketing strategy. You'll help analyze the performance of acquisition and marketing activities across all channels, contributing to the growth of our online product portfolio and ensuring we stay on track with our KPIs.&nbsp;Your day to day will include:<ul><li>Helping plan and run marketing campaigns with input from various internal teams, using market and customer data</li><li>Building marketing plans based on online priorities and key goals like brand awareness, new customers, and ROI</li><li>Coordinating with internal teams to align on campaign goals, content, and activities</li><li>Analyzing campaign data with the analytics team to report on performance across all channels</li><li>Supporting the creation and promotion of offers in line with the online marketing strategy</li><li>Acting as the link between external agencies and internal teams to ensure smooth campaign execution</li><li>Checking marketing activities for legal compliance and working with legal to keep processes updated</li><li>Supporting the content plan and working closely with relevant internal team</li></ul>&nbsp;What you need to succeed:&nbsp;<ul><li>BSc in Business Administration, Marketing, or any other relevant field</li><li>3+ year of hands-on experience in a similar marketing and campaign management role within a fast-paced organization</li><li>Strong understanding of all main communication strategies and marketing channels (Affiliation, PPC, Display, SEO &amp; Paid Social, App Marketing)</li><li>Solid analytical and problem-solving skills with attention to detail</li><li>Excellent organizational skills, ability to prioritize work activities and adapt in changing conditions</li><li>A team player attitude with excellent interpersonal skills and ability to collaborate effectively with multiple teams and stakeholders</li></ul>&nbsp;&nbsp;What’s in it for you?<ul><li>An award-winning working environment&nbsp;🚀</li><li>State of the art facilities including gym &amp; restaurant&nbsp;🏢</li><li>Hybrid working model&nbsp;💻</li><li>Competitive salary package and bonus scheme&nbsp;💸</li><li>Health insurance coverage &amp; Pension Plan&nbsp;🙏</li><li>Monthly food allowance&nbsp;🍴</li><li>Continuous learning with classroom/digital trainings by OpapAcademy&nbsp;🎓</li><li>Internal Career Opportunities&nbsp;💼</li><li>Well-Being Activities&nbsp;💪</li></ul>&nbsp;OPAP Group is an equal opportunity employer&nbsp;Does this sound like you? If yes, we would love to meet you!

Online Acquisition Specialist (3684)

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digital content & performance specialist

Motor Oil

online acquisition specialist (3684)

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