senior product manager 285315

As Senior Product Manager for Vodafone TV, you will lead the commercial strategy and Go-to-Market execution of our TV and entertainment propositions, shaping how premium content is packaged, positioned and brought to customers across all touchpoints.
You will be accountable for turning content partnerships, customer insights and market opportunities into compelling propositions that drive acquisition, engagement, revenue growth and long-term customer value.
Working closely with Product, Marketing, Commercial, Digital, Sales, Technology and Content Partnerships teams, you will play a key role in strengthening Vodafone TV’s market relevance and contributing to Vodafone’s Beyond Connectivity growth ambition.

Key Accountabilities

•    Own the end-to-end Go-to-Market strategy for Vodafone TV propositions, ensuring compelling positioning, launch readiness and consistent execution across Retail, Digital, Telesales, Partners and Customer Base channels.
•    Design and manage differentiated customer propositions around premium entertainment content, pricing, value and monetization across movies, series and partner content.
•    Drive subscriber growth, revenue, penetration, engagement and lifetime value by monitoring commercial KPIs, identifying growth opportunities and leading acquisition, upsell, cross-sell and retention initiatives.
•    Translate customer insights, entertainment consumption behaviours, competitor activity, OTT trends and market opportunities into innovative propositions, commercial initiatives and business cases.
•    Lead cross-functional squads across Marketing, Digital, Commercial, Technology, Content, Legal and Operations, coordinating successful execution from concept to launch and aligning senior stakeholders behind a common vision.

Who you are

•    5+ years of experience in Product Management, Product Marketing or Commercial Strategy, ideally within TV, entertainment, digital services, telecommunications or subscription-based propositions.
•    Strong Go-to-Market planning capability, with proven experience in commercial proposition management, launch execution and performance optimization.
•    Excellent commercial acumen and analytical mindset, with the ability to build business cases, interpret KPIs and turn insights into customer and revenue growth actions.
•    Confident cross-functional leader with experience managing agile projects, influencing senior stakeholders and aligning teams across Product, Marketing, Digital, Sales and Partnerships.
•    Strong communicator with the ability to simplify complex topics into compelling customer propositions, combined with passion for entertainment, digital experiences and customer value.

Not a perfect fit?

Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about empowering people and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to still apply as you may be the right candidate for this role or another opportunity.

What's in it for you

• Award-winning work environment -certified #1 Top Employer in Greece 

• Competitive pay, bonus & remuneration package 

• Private Health & Medical Insurance  

• Hybrid way of working: a blend of remote and office-based working, including the option to work from abroad 

• Unlimited connectivity with our mobile, landline and Vodafone TV services – Experience first what our customers love 

• Unlimited access to learning resources and trainings 

• Vodafone Parental Leave: 16 weeks of fully paid parental leave to all employees regardless of gender, sexual orientation or length of service  

• Remote work equipment to help you create a comfortable, ergonomic workspace at home  

• Spirit of Vodafone days: dedicated time to pause, develop new skills and connect with our teams, values and services 

• Extra days off: Vodafone Day, Family Day, Volunteering Day  

• Office amenities (subject to the office location): such as restaurant, beauty corner, gym and parking 

• Special employee offers and discounts