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Barilla Hellas is looking for a Marketing Specialist to join the Pasta Meal &amp; Bakery Marketing team in Greece. The individual will be based in Athens and will report to the Marketing Director Greece.The Marketing Specialist will support the performance of the brand portfolio by contributing to business strategies and marketing plans. The role will be responsible for assisting in the implementation of marketing activities, monitoring brand results, and supporting the achievement of short- and long-term sales, market share, and profitability objectives. Additionally, the individual will collaborate cross‑functionally with teams such as Trade Marketing and Finance to help prioritize initiatives, support P&amp;L management, and ensure alignment with overall business goals.&nbsp;&nbsp;Key Accountabilities&nbsp;<ul><li>Support the Marketing Team in developing and implementing&nbsp;marketing plans to deliver brand goals</li><li>Build and implement communication plans and brand activations (involvement communication, briefing E2E)</li><li>Take active role in product, category development and portfolio design activities</li><li>Evolve and execute Digital Marketing strategies</li><li>Track of brand performance and communication activities</li><li>Manage external business partner relations (i.e. media, creative, PR agencies), as needed in development and execution of marketing plans</li><li>Manage internal and global stakeholders</li><li>Define consumer research needs, analysis of results, transform the outcomes into strategies &amp; actions</li><li>Adapt global materials to local requirements with consideration to legal aspects</li><li>Support delivery of innovation projects</li></ul>&nbsp;Qualifications &nbsp;<ul><li>Bachelor and/or Master Degree in Marketing, Communications or relevant field (considered a plus)</li><li>1-2 yeas of relevant experience</li><li>Creative, innovative, result oriented, dynamic and self-motivated personality (with ownership, team player &amp; ability to work by own)</li><li>Strong communication, interpersonal, planning and organizing skills</li><li>Strong ability to work as part of a team, to prioritize and multi-task</li><li>IT literate (MS Office), NielsenIQ Discover considered a plus</li><li>Fluency in Greek and English</li></ul>&nbsp;

Marketing Specialist

At COCO-MAT, we create products that bring people closer to nature and well-being. We are looking for a Digital Marketing &amp; E-commerce Specialist to actively support and contribute to the daily operation of our digital presence across international markets. This role is ideal for someone with initial experience in digital marketing who is eager to grow, take ownership, and develop hands-on experience across multiple digital channels within a strong and globally expanding brand.<ul><li>Support and gradually take ownership of the management and update of our websites across different markets</li><li>Contribute to the daily operation and optimization of our e-shop</li><li>Assist in the execution and monitoring of digital campaigns (Meta &amp; Google Ads)</li><li>Support the creation and performance tracking of newsletters and CRM actions</li><li>Monitor key performance metrics and contribute to ongoing improvements</li><li>Collaborate with internal teams and external partners to ensure smooth project execution</li><li>1–2 years of experience in Digital Marketing or E-commerce</li><li>Hands-on experience with Meta Ads (even at a basic level)</li><li>Familiarity with Google Analytics and/or Google Ads</li><li>Experience working with CMS platforms and digital tools</li><li>Strong attention to detail and a proactive mindset</li><li>Willingness to take initiative and grow within the role</li><li>Fluency in English</li><li>Be part of a brand with a strong philosophy and international presence</li><li>Gain hands-on experience across multiple digital channels and markets</li><li>Work in a collaborative and creative environment</li><li>Opportunity to grow and evolve within the marketing team</li></ul>

Digital Marketing & E-commerce Specialist

This role combines customer and market data analysis with the execution of targeted marketing activations. The goal is to leverage insights to enhance customer experience and contribute to NN Hellas’ growth.Your day-to-day:<ul><li>Liaise with NN Group regarding surveys and alignment on methodology</li><li>Collaborate with the local market research agency to support survey needs for the Greek organization</li><li>Analyze brand, customer (NPS, CES) and market data</li><li>Translate insights into actionable marketing strategies</li><li>Manage customer event activations in collaboration with partners (e.g., health fairs)</li><li>Monitor KPIs and ROI to optimize performance</li><li>Collaborate with other marketing functions such as Advertising, social media, Digital Marketing, External &amp; Customer Communications</li><li>Work closely with other departments (Sales, PDM, etc.) to support their research needs</li><li>Ensure compliance with GDPR and insurance regulations</li></ul>Qualifications:<ul><li>Degree in Marketing, Business, Data Analytics, or related field</li><li>3–5 years of experience in Marketing or Consumer Insights (experience in insurance or financial services is not required)</li><li>Proficiency in analytics tools (Excel, Power BI, Google Analytics)</li><li>Experience with marketing automation platforms (e.g., Marketing Cloud)</li><li>Strong strategic thinking and ability to collaborate cross-functionally</li><li>Excellent command of Greek and English</li></ul>What we offer:<ul><li>Extensive training opportunities - on-demand and on-site options</li><li>Partnership with multiple educational institutions across Greece for advanced education, with tuition support</li><li>Comprehensive Health Insurance that keeps you safe, with peace of mind and financial protection in times of need</li><li>Pension Scheme to secure your financial future</li><li>Well-being and work-life balance</li><li>One-time budget for home-office equipment to make your work-from-home comfortable</li><li>Recognition and rewards for excellence</li><li>Monthly meal allowance</li><li>Recently renovated offices, central location, with easy access</li></ul>

Marketing Insights & Activation Specialist

As a Digital Marketing Specialist for SEO &amp; AI, you will help shape and execute NN Hellas’ AI‑driven content and optimization strategy. Your role focuses on ensuring that our digital assets are fully aligned with the evolving world of AI‑powered search, enabling our brand to appear effectively in AI‑generated answers. You will be the go-to expert for implementing AI-first SEO initiatives, enhancing contextual relevance across our platforms, and producing high-quality, E‑E‑A‑T‑optimized content for our digital assets. Your focus will be continuous improvement, innovation, and ensuring that NN Hellas remains ahead of emerging AI and search trends.Your day-to-day:•&nbsp;&nbsp; &nbsp;Digital &amp; Content Strategy : Develop and implement an AI first content strategy adapting the existing content (blog, product pages, guides) and creating new for AI search requirements •&nbsp;&nbsp; &nbsp;Website Optimization: Create contextual content components (definitions, FAQs, structured descriptions) ensuring accuracy and continuous updating of website content •&nbsp;&nbsp; &nbsp;AI Oriented Content Creation Produce &amp; coordinate blog articles, FAQs, and short explainer videos. Evaluate and optimize AI generated content vs. traditional content •&nbsp;&nbsp; &nbsp;Authority Building: Plan and execute safe, white hat link building initiatives •&nbsp;&nbsp; &nbsp;Reviews &amp; Brand Trust: Manage customer reviews across platforms (Google Reviews, Trustpilot, etc.). Respond to comments and maintain brand trust •&nbsp;&nbsp; &nbsp;KPIs &amp; Analytics Define and track AI visibility KPIs. Analyze performance using GA4, Google Search Console, and Looker Studio delivering actionable insights and recommendations based on AI analytics &nbsp;Who You are:·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Bachelor’s degree in Business, Marketing, or related field (Master’s is a plus)·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Minimum 3 years’ experience in digital marketing, ideally in insurance/financial services·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Strong SEO knowledge (incl. GEO, AEO)·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Experience with CMS platforms (Bloomreach is a plus)·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Proficient with GSC, Ahrefs/Semrush, GA4, Looker Studio, Surfer/Neuron/Jasper·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Advanced use of AI tools (ChatGPT, Claude, Copilot, Gemini, Perplexity)·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Ability to create and implement structured data (schema)·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Strategic, data‑driven mindset; strong collaboration with IT, PR, product teams·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Creative, proactive, and innovation‑oriented·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Understanding of GDPR in AI‑driven personalization·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Excellent written and verbal communication skills in EnglishWhat we offer:&nbsp; • Extensive training opportunities – on-demand and on-site • Partnerships with educational institutions across Greece for advanced study, with tuition support • Comprehensive Health Insurance for peace of mind and financial protection • Well-being support and work–life balance • One‑time budget for home-office equipment • Recognition and rewards for excellence • Monthly meal allowance • Newly renovated, centrally located offices with easy access

AI & SEO- Digital Marketing Specialist REQ2705897

#eimaste_mesa in a team of leaders who work as a team with respect and trust.#eisai_mesa to be part of a team where you will constantly develop your knowledge? Do you want to work for a company where you can take initiatives, risk and act in an autonomous way?LEROY MERLIN is a member of the French Adeo Group (900 stores and 150,000 Leaders in 13 countries worldwide), which ranks 1st in Europe and 3rd worldwide in the DIY market.Our Mission is to build a better &amp; a more sustainable life at home for everyone!We are looking for a:Trade Marketing &amp; Brand Activation SpecialistThe life of a Trade Marketing &amp; Brand Activation Specialist @LEROY MERLIN:Trade Marketing &amp; Opecom Management<ul><li>Annual Planning: Develops the annual commercial activation plan (Opecom Plan) based on customer insights &amp; business needs and shares/aligns it with key company stakeholders.</li><li>Operational Leadership: Defines the details of the communication brief per operation (Opecom) according to seasonal themes and prepares product requirements for all parties involved.</li><li>Commercial Steering: Pilots the company’s national discounts (balancing promo depth vs. EDLP) and ensures that the final selection builds a strong Value for Money (V4M) price perception in the consumer's mind.</li><li>Promo Execution: Designs, coordinates, and monitors the execution of trade marketing &amp; promotional activities, ensuring 360° alignment (In-store, Radio, TV, Leaflets, Digital).</li><li>Process Optimization: Manages the opecom process retroplanning and ensures the constant improvement of internal workflows (creation, optimization, and running).</li><li>Data-Driven Insights: Analyzes consumer and market data and monitors competition to provide actionable insights and benchmarks regarding annual planning, offer types &amp; on-going optimizations.</li><li>Performance Evaluation: Tracks and evaluates promotional performance (ROI, Traffic, Turnover, Elasticity), ensuring alignment with targets and budget.</li><li>Price Accuracy &amp; Quality Control: Supports the production of monthly leaflets and catalogs, focusing on content checking, price accuracy, and final proofreading to ensure zero errors.</li><li>Reporting: Creates comprehensive reports on campaign results, promoting a culture of results-linked communication (budget vs. turnover and traffic achieved).</li></ul> We will have the perfect match if you have:<ul><li>Education: Bachelor’s degree in Marketing, Business Administration, or a related field.</li><li>Experience: Minimum 3 years in Trade Marketing, Category Management support, or Commercial roles, ideally within Retail.</li><li>Technical Skills: * Advanced MS Office and/or Google Suite (Excel for tracking/pricing, PowerPoint for presentations).</li><li>Experience with Market Data tools and Data Visualization (e.g., Power BI).</li><li>Languages: Fluent in English and Greek (written and oral). French will be an asset.</li><li>Strong Collaborative Mindset with the ability to influence cross-functional teams.</li><li>Highly Organized and Disciplined.</li><li>Results-oriented with extreme attention to detail.</li><li>Resilient under pressure and tight deadlines.</li></ul>We offer you:<ul><li>Competitive Salary</li><li>Excellent working environment</li><li>Career opportunities</li><li>Continuing education on the role</li><li>Private Medical Insurance</li><li>Company discounts</li></ul>#eisai_mesa for the LEROY MERLIN experience?#eisai_mesa for an exciting new career?Make your next step and join the LEROY MERLIN family!

Trade Marketing & Brand Activation Specialist

As an Owned Media Lead, you will plan, optimize and execute CRM communication across owned channels such as email, push, SMS and WhatsApp. Using customer data and marketing automation, you will enable personalized, relevant and timely customer journeys that support commercial goals, campaigns and membership growth. You will play a key role in aligning owned media with paid and earned activities, ensuring consistent, omni‑channel communication that strengthens customer engagement and delivers measurable impact.&nbsp;&nbsp;In this role, you will&nbsp;be responsible for&nbsp;the Sales Market Greece consisting&nbsp;of Greece, Cyprus, Bulgaria, Croatia, Serbia, Bosnia &amp; Herzegovina, Albania, Kosovo and North Macedonia.You will:<ul><li>Plan and optimize CRM communication across email, push and, where applicable, SMS and WhatsApp, in line with the local marketing calendar</li><li>Leverage the Marketing Automation Platform (MAP) to create data‑driven, automated customer journeys and campaign communication</li><li>Oversee global email and push activities to ensure strong alignment between global and local communication</li><li>Use customer data and segmentation to deliver personalized content that drives conversion and membership growth</li><li>Support the Commercial team with relevant SEO actions</li><li>Coordinate with Paid Media Leads to align owned media activities with paid and earned campaigns</li><li>Collaborate closely with production and commercial teams to brief and execute campaigns that balance brand and sales objectives and align with QCP</li><li>Plan and execute local H&amp;M Membership events, partnerships and Mission activations according to global guidelines</li></ul>WHO YOU’LL WORK WITHIn this role, you will work closely with Paid Media Leads, Commercial and Production teams, CRM and data specialists, as well as local and global marketing stakeholders. You act as the connector between customer data, content and channels, ensuring alignment across teams and initiatives.WHO YOU AREWe are looking for people with…<ul><li>5+ years of experience in CRM, owned media or digital marketing, preferably within retail or e‑commerce</li><li>Strong understanding of email, app and digital channel management</li><li>Experience working with marketing automation platforms and campaign execution</li><li>Strong analytical skills and confidence in using data to optimize performance</li><li>Experience in an international, stakeholder‑rich environment</li><li>A degree in Marketing, Communications, Business or a related field</li><li>Fluency in English, written and spoken</li></ul>And people who are…<ul><li>Confident communicators and strong stakeholder managers</li><li>Collaborative and comfortable working cross‑functionally</li><li>Proactive, curious and solution‑oriented, with a growth mindset</li></ul>WHO WE ARE​H&amp;M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.​We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future. ​WHY YOU’LL LOVE WORKING HERE&nbsp;​ At H&amp;M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe. ​More specifically, we offer:<ul><li>25% Staff discount on all our H&amp;M Group brands, both in stores and online (H&amp;M, COS, Weekday, Monki, H&amp;M HOME, &amp; Other Stories and ARKET)</li><li>H&amp;M Incentive&nbsp;Program&nbsp;– HIP.&nbsp;Learn more about the program&nbsp;here</li><li>Private Health and Life Insurance</li><li>Food Vouchers</li><li>Long Service&nbsp;Reward at&nbsp;10, 15 &amp; 20 year&nbsp;anniversary</li><li>Baby Birth Gift Card</li><li>Retirement Reward</li><li>Bonus for Referring a Friend</li><li>Hybrid Work Model</li><li>Unlimited Career Opportunities (over 70% of our recruitment processes are internal)</li></ul>JOIN US​Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, strong values, and opportunities for growth. But most of all, it’s our people who make us who we are.This is a full-time role based on a local contract in Athens, Greece. The Owned Media Lead reports to Marketing Manager.

Θέσεις Εργασίας It Support Specialist Ελλάδα, Marketing

marketing specialist

Barilla

digital marketing & e-commerce specialist

Coco-Mat Greece

marketing insights & activation specialist

NN Hellas

ai & seo- digital marketing specialist req2705897

NN Hellas

trade marketing & brand activation specialist

Leroy Merlin

owned media lead

H&M

Jobily.gr

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