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We are seeking a Marketing Automation Officer to join our team. In this role, you will manage and maintain the company’s marketing automation platform, ensuring its full potential is utilised for executing multi-channel campaigns effectively. <h2>The main responsibilities of the position include:</h2><ul><li></li></ul><ul><li>Develop, implement and maintain automated multi-channel campaigns in collaboration with the relevant teams</li><li>Monitor and analyse campaign performance metrics</li><li>Provide insights and recommendations to improve campaign performance</li><li>Assist in managing and cleaning data</li><li>Stay up-to-date with the latest marketing automation trends, best practices and industry developments&nbsp;</li><li>Build and test flows and content per channel</li><li>Conduct thorough tests to assure the quality of new and existing campaigns</li><li>Coordinate with Content and Translation teams</li><li>Document and maintain platform processes and procedures</li></ul><h2>Main requirements:</h2><ul><li></li></ul><ul><li>BSc/MSc in marketing or related field</li><li>2 year experience as a Marketing Automation Officer , or proven experience in a similar role</li><li>Deep understanding of Marketing Automation platforms and how they work</li><li>Meticulous attention to detail and understanding of A/B testing</li><li>Excellent communication and collaboration skills</li><li>Very good written and verbal skills in English</li></ul><h2>Benefit from:</h2><ul><li></li></ul><ul><li>Attractive remuneration package</li><li>Intellectually stimulating work environment</li><li>Continuous personal development and international training opportunities</li></ul>All applications will be treated with strict confidentiality!

Marketing Automation Officer

Responsibilities:<ul><li>Develop and implement marketing projects and go-to-market strategies based on data insights, collaborating closely with global and local marketing teams as well as data analytics teams.</li><li>Ensure alignment and effective communication among all stakeholders to drive project success.</li><li>Proactively identify gaps in business metrics and user behavior trends, setting up infrastructure to alert business leaders about emerging trends and patterns.</li><li>Utilize strong analytical skills to interpret complex data sets and generate actionable insights that inform marketing strategies.</li><li>Leverage deep expertise in digital marketing channels (Paid, SEO, Lifecycle) to optimize campaign performance.</li><li>Use tools such as Google Analytics, SimilarWeb, MMPs, and social listening platforms to monitor and analyze marketing effectiveness.</li><li>Translate data findings into clear, strategic recommendations for marketing initiatives and business decisions.</li><li>Lead cross-functional collaboration and, where applicable, mentor junior team members to ensure high performance and alignment.</li></ul>Requirements:<ul><li>Proven experience working in international environments with cross-functional teams and multiple stakeholders.</li><li>Demonstrated success in business development, partnerships, or sales.</li><li>Strong analytical mindset with the ability to identify and leverage growth opportunities.</li><li>Deep understanding of digital marketing channels and associated analytics tools.</li><li>Exceptional communication, negotiation, and relationship-building skills.</li><li>Ability to translate complex data into clear and actionable business insights.</li><li>Proactive, self-motivated, and detail-oriented.</li><li>Fluency in both English and German is mandatory.</li><li>Experience working remotely and in startup environments is a plus.</li></ul>

DACH Marketing Lead

Responsibilities:<ul><li>Manage and organize Binance’s online and offline communities across France.&nbsp;</li><li>Lead Telegram group moderation, implement Telegram bots, and execute engaging mini-games and community campaigns.</li><li>Organize and execute both offline and online events—including meetups, webinars, workshops, and educational sessions—to boost user engagement and education.</li><li>Establish and maintain partnerships with local crypto communities, student groups, and universities to expand Binance Academy initiatives and regional reach.</li><li>Support with recruitment, training, and managing Binance Angels (Volunteer Program) across the region, while maintaining a high level of communication and performance tracking.</li><li>Create, translate, and proofread community content in French and English to ensure clarity, accuracy, and local relevance.</li><li>Moderate regional social media platforms and chat groups while driving positive and safe engagement.</li><li>Promote Binance’s brand, products, and campaigns while offering high-quality community support.</li><li>Explore and introduce new platforms to reach wider user bases and grow brand awareness.</li><li>Collect and relay user insights, market trends, and community feedback to internal teams to help optimize regional strategies.</li></ul>Requirements:<ul><li>Minimum 3-5 years of experience in community management, events, or related roles.</li><li>Strong hands-on experience with Telegram moderation, bots, mini-games, and campaign execution.</li><li>Demonstrated success in organizing both offline and online events across various city tiers.</li><li>Proven ability to build partnerships with local communities, student clubs, and universities.</li><li>Proficiency in French and English.</li><li>Excellent knowledge of Binance products and core features (Spot, P2P, Futures, NFT, etc.).</li><li>Strong communication, copywriting, and content creation skills for multilingual markets.</li><li>Familiarity with AI tools for community engagement, content generation, user segmentation, or campaign automation (e.g., ChatGPT, Midjourney, Notion AI, Discord/Telegram AI bots).</li><li>Capable of setting KPIs, tracking performance, and mentoring community members or volunteers.</li><li>Results-oriented, self-driven, and comfortable working in a fast-paced, evolving environment.</li><li>Willingness to travel and work flexible hours to align with community and business needs.</li></ul>

France Community Manager (Events)

Responsibilities:<ul><li>Manage and organize Binance’s online and offline communities across the DACH region (Germany, Austria, Switzerland), with a primary focus on local engagement.</li><li>Lead Telegram group moderation, implement Telegram bots, and execute engaging mini-games and community campaigns.</li><li>Organize and execute both offline and online events—including meetups, webinars, workshops, and educational sessions—to boost user engagement and education.</li><li>Establish and maintain partnerships with local crypto communities, student groups, and universities to expand Binance Academy initiatives and regional reach.</li><li>Support with recruitment, training, and managing Binance Angels (Volunteer Program) across the region, while maintaining a high level of communication and performance tracking.</li><li>Create, translate, and proofread community content in German and English to ensure clarity, accuracy, and local relevance.</li><li>Moderate regional social media platforms and chat groups while driving positive and safe engagement.</li><li>Promote Binance’s brand, products, and campaigns while offering high-quality community support.</li><li>Explore and introduce new platforms to reach wider user bases and grow brand awareness.</li><li>Collect and relay user insights, market trends, and community feedback to internal teams to help optimize regional strategies.</li></ul>Requirements:<ul><li>Minimum 3-5 years of experience in community management, events, or related roles.</li><li>Strong hands-on experience with Telegram moderation, bots, mini-games, and campaign execution.</li><li>Demonstrated success in organizing both offline and online events across various city tiers.</li><li>Proven ability to build partnerships with local communities, student clubs, and universities.</li><li>Proficiency in German and English.</li><li>Excellent knowledge of Binance products and core features (Spot, P2P, Futures, NFT, etc.).</li><li>Strong communication, copywriting, and content creation skills for multilingual markets.</li><li>Familiarity with AI tools for community engagement, content generation, user segmentation, or campaign automation (e.g., ChatGPT, Midjourney, Notion AI, Discord/Telegram AI bots).</li><li>Capable of setting KPIs, tracking performance, and mentoring community members or volunteers.</li><li>Results-oriented, self-driven, and comfortable working in a fast-paced, evolving environment. Willingness to travel and work flexible hours to align with community and business needs.</li></ul>

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