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At Imperial Brands, we’re seeking a Global Travel Activation Executive to bring our brands to life across the travel retail channel. In this role, you will be responsible for executing high-impact trade marketing initiatives across duty-free and travel retail environments, ensuring our products stand out in-store and deliver measurable business results.You’ll collaborate with cross-functional teams, retailers, and agencies to deliver engaging brand activations, drive visibility, and support sales growth in key travel retail markets. If you thrive in fast-paced environments, enjoy international travel, and love turning strategy into impactful in-store experiences, this role could be a great fit for you.Imperial Brands PLC 𝗛𝗲𝗹𝗹𝗮𝘀 is a 𝗖𝗲𝗿𝘁𝗶𝗳𝗶𝗲𝗱 𝗚𝗿𝗲𝗮𝘁 𝗣𝗹𝗮𝗰𝗲 𝗧𝗼 𝗪𝗼𝗿𝗸® for the second time in a row. This prestigious recognition highlights I𝗺𝗽𝗲𝗿𝗶𝗮𝗹 𝗕𝗿𝗮𝗻𝗱𝘀 𝗛𝗲𝗹𝗹𝗮𝘀 commitment to creating a work environment that fosters employee well-being, trust, and innovation.&nbsp;Location: Athens, Hybrid work set-up&nbsp;Principal Accountabilities<ul><li>Execute trade marketing campaigns, product launches, promotions, and brand activations across travel retail locations.</li><li>Ensure strong in-store presence through correct planogram implementation, POS materials deployment, and retail display installations.</li><li>Collaborate with Sales, Trade Marketing, and regional teams to implement market-specific operational plans aligned with business objectives.</li><li>Manage and coordinate field teams, brand ambassadors, and external agencies to deliver activations and achieve agreed KPIs.</li><li>Track and analyse campaign performance, providing insights and recommendations to improve future initiatives.</li><li>Manage trade marketing budgets, suppliers, and promotional materials to ensure cost-effective and timely execution.</li></ul>&nbsp;Skills and Experience Required<ul><li>Fluent English (spoken and written) with strong communication and stakeholder management skills.</li><li>University degree in Business, Marketing, or a related field.</li><li>Experience in Sales, Marketing, or Trade Marketing within FMCG or retail environments.</li><li>Strong organizational skills with the ability to manage multiple projects in a dynamic environment.</li><li>Experience working with external agencies, suppliers, or field teams is an advantage.</li><li>Willingness to travel internationally and work across multicultural markets.</li></ul>&nbsp;What We OfferIn return for playing your part in building our future, you will receive a comprehensive compensation package with salary, bonus scheme and many extras including private Life Insurance and Health Care program, free light lunch and fuel allowance, hybrid/flexible working opportunities as well inspiring places to work and collaborate with purpose. Here at Imperial we will give you the opportunity to grow and learn, innovate at pace and be a part of our purpose to forge a path to a healthier future for moments of relaxation and pleasure for our consumers.

Global Travel Activation Executive - Hybrid

As an Owned Media Lead, you will plan, optimize and execute CRM communication across owned channels such as email, push, SMS and WhatsApp. Using customer data and marketing automation, you will enable personalized, relevant and timely customer journeys that support commercial goals, campaigns and membership growth. You will play a key role in aligning owned media with paid and earned activities, ensuring consistent, omni‑channel communication that strengthens customer engagement and delivers measurable impact.&nbsp;&nbsp;In this role, you will&nbsp;be responsible for&nbsp;the Sales Market Greece consisting&nbsp;of Greece, Cyprus, Bulgaria, Croatia, Serbia, Bosnia &amp; Herzegovina, Albania, Kosovo and North Macedonia.You will:<ul><li>Plan and optimize CRM communication across email, push and, where applicable, SMS and WhatsApp, in line with the local marketing calendar</li><li>Leverage the Marketing Automation Platform (MAP) to create data‑driven, automated customer journeys and campaign communication</li><li>Oversee global email and push activities to ensure strong alignment between global and local communication</li><li>Use customer data and segmentation to deliver personalized content that drives conversion and membership growth</li><li>Support the Commercial team with relevant SEO actions</li><li>Coordinate with Paid Media Leads to align owned media activities with paid and earned campaigns</li><li>Collaborate closely with production and commercial teams to brief and execute campaigns that balance brand and sales objectives and align with QCP</li><li>Plan and execute local H&amp;M Membership events, partnerships and Mission activations according to global guidelines</li></ul>WHO YOU’LL WORK WITHIn this role, you will work closely with Paid Media Leads, Commercial and Production teams, CRM and data specialists, as well as local and global marketing stakeholders. You act as the connector between customer data, content and channels, ensuring alignment across teams and initiatives.WHO YOU AREWe are looking for people with…<ul><li>5+ years of experience in CRM, owned media or digital marketing, preferably within retail or e‑commerce</li><li>Strong understanding of email, app and digital channel management</li><li>Experience working with marketing automation platforms and campaign execution</li><li>Strong analytical skills and confidence in using data to optimize performance</li><li>Experience in an international, stakeholder‑rich environment</li><li>A degree in Marketing, Communications, Business or a related field</li><li>Fluency in English, written and spoken</li></ul>And people who are…<ul><li>Confident communicators and strong stakeholder managers</li><li>Collaborative and comfortable working cross‑functionally</li><li>Proactive, curious and solution‑oriented, with a growth mindset</li></ul>WHO WE ARE​H&amp;M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.​We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future. ​WHY YOU’LL LOVE WORKING HERE&nbsp;​ At H&amp;M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe. ​More specifically, we offer:<ul><li>25% Staff discount on all our H&amp;M Group brands, both in stores and online (H&amp;M, COS, Weekday, Monki, H&amp;M HOME, &amp; Other Stories and ARKET)</li><li>H&amp;M Incentive&nbsp;Program&nbsp;– HIP.&nbsp;Learn more about the program&nbsp;here</li><li>Private Health and Life Insurance</li><li>Food Vouchers</li><li>Long Service&nbsp;Reward at&nbsp;10, 15 &amp; 20 year&nbsp;anniversary</li><li>Baby Birth Gift Card</li><li>Retirement Reward</li><li>Bonus for Referring a Friend</li><li>Hybrid Work Model</li><li>Unlimited Career Opportunities (over 70% of our recruitment processes are internal)</li></ul>JOIN US​Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, strong values, and opportunities for growth. But most of all, it’s our people who make us who we are.This is a full-time role based on a local contract in Athens, Greece. The Owned Media Lead reports to Marketing Manager.

Owned Media Lead

s the E-Commerce &amp; Analytics Lead for the Pharmacy Channel, you will be responsible for driving and accelerating NHSc’s online commercial performance across all pharmacy e commerce partners. You will ensure flawless digital execution, optimize online visibility and availability, and generate actionable insights that support strategic decisions and growth. Position Snapshot Location: Nestlé Head Office, Athens, Greece Reporting to: Trade Marketing Lead Market/Cluster: NHSc Greece Function: Sales / Trade Marketing Contract: Permanent (Full time) A Day in the Life…<ul><li>Manage day to day operations and joint business plans with key online pharmacy accounts.</li><li>Ensure perfect online execution: accurate product content, strong imagery, availability, pricing consistency and optimal visibility placements.</li><li>Monitor key digital KPIs such as sales performance, conversion rates, digital shelf share, and search visibility.</li><li>Use digital analytics tools (e.g., Convert Group, Project Agora, marketplace dashboards) to extract insights and guide decision making.</li><li>Collaborate closely with Trade Marketing, Sales, Marketing and Medical teams to align online strategy with broader business goals.</li><li>Track market and competitor performance, identifying opportunities and risks.</li><li>Maintain dashboards and reports that support strategic planning and execution excellence.</li></ul>What Makes You Successful<ul><li>Digitally savvy with strong analytical and problem solving skills.</li><li>Solid understanding of e pharmacy dynamics and online retail mechanics.</li><li>2–3 years of relevant experience in e commerce, analytics or digital trade roles is considered a strong asset.</li><li>Strong proficiency in Excel and familiarity with Power BI or other reporting tools.</li><li>Degree in Business, Marketing, Economics, or a related field.</li><li>Fluency in Greek &amp; English.</li><li>A proactive, data driven mindset with attention to detail and execution excellence. </li></ul>Why you should applyEnjoy the wide range of Nestlé benefits such as:<ul><li>competitive salary &amp; performance bonus</li><li>meal vouchers</li><li>comprehensive Pension, Health Care &amp; Life Insurance programs</li><li>increased Parental leaves for both caregivers and Baby Support plan</li><li>Flexible Work policy</li><li>Wellbeing and Recognition days off</li><li>“Bring Your Pet At Work” &amp; Pet Support plan</li><li>free car parking</li><li>in-house restaurant and mini market</li><li>participation to health and wellness activities and much more</li></ul>

E-Commerce & Analytics Lead - Pharmacy Channel

Are you a strategic thinker with a talent for solving problems and driving tangible business outcomes?&nbsp; Do you thrive in roles where you get to obsess over consumer business growth and provide data driven insights? If this sounds like you, then we’d love to chat!As Strategy &amp; Operations Manager, you are responsible for driving efficient growth by providing data driven support in shaping and optimizing our global growth and marketing strategies. Your focus will be on various consumer topics such as customer acquisition, user activity, user retention, and new verticals adoption, on a global level.Collaborating closely with Marketing Leadership and various stakeholders across the company, you will have the opportunity to obsess over our consumer growth, identify investment opportunities, and help ensure efficient allocation of spend to maximize our ROI, through rigorous monitoring of our key performance metrics.Your ability to blend analytical problem-solving with business acumen and creative strategic thinking will be critical in steering our company toward sustained long-term success.What you’ll be doing<ul><li>Collaborate with key stakeholders to drive our Growth and Efficiency OKRs, focusing on areas such as New Customer Acquisition, Retention, User Activity, and Cost Per Acquisition (CPA)</li><li>Evaluate the impact of selected marketing tactics, track our brand performance and develop our marketing funnel strategies (e.g. to improve the awareness and consideration of Wolt)</li><li>Facilitate weekly business review meetings and collaborate daily with Regional Marketing Directors and Regional Heads of Strategy &amp; Planning</li><li>Provide data driven insights for the allocation of our marketing budget across various channels, funnel stages and incentives, both online and offline, in order to optimize the growth of the platform</li><li>Manage global Business Development projects, such as building new investment frameworks and scaling them across the markets</li><li>Lead and coordinate global acceleration initiatives driven by the growth and marketing teams to help ensure consistent execution, impact and follow-up</li><li>Facilitate knowledge exchange and maximize performance by collecting and sharing best practices across different regions and markets</li></ul>&nbsp;Our Humble Expectations<ul><li>You have 4+ years of work experience within similar industries, consulting, investment banking, technology or related. Experience from e-commerce, digital marketing as well as growth strategy is a plus.</li><li>You enjoy solving problems, you are comfortable with data and have solid analytical skills and are experienced with online analytical tools (SQL a plus)</li><li>You have experience in forecasting, financial planning &amp; budget allocation</li><li>You have an analytical approach when using data to design, develop and execute marketing strategies</li><li>You have excellent Excel and data handling skills</li><li>You have strong attention to detail and ability to own a project, work independently and ask for guidance when needed</li><li>You do not shy away from getting your hands dirty, building and testing - you have prior experience in a fast-moving environment with a strong focus on achieving targets and getting things done</li><li>You communicate clearly and concisely in written and verbal comms and are fluent in English</li></ul>

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global travel activation executive - hybrid

Imperial Brands Hellas

owned media lead

H&M

e-commerce & analytics lead - pharmacy channel

Nestlé

global s&o manager, growth & marketing

Wolt Greece

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