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Σας αρέσει το marketing, έχετε σχετική εμπειρία και θέλετε να κάνετε το επόμενο βήμα στην καριέρα σας σε ρόλο Brand Manager? Νοιώθετε άνετε με τα τεχνικά προϊόντα ή έχετε σχετική εμπειρία ή σχετικές σπουδές? Σας αρέσει να συμβάλλετε στρατηγικά στην ενίσχυση και ανάπτυξη των brands? Αν απαντήσατε θετικά στα παραπάνω, τότε περιμένουμε την αίτησή σας για αυτή τη θέση “Brand Manager”!Αρμοδιότητες<ul><li>Ανάπτυξη και υλοποίηση στρατηγικής marketing &amp; branding για τεχνικά προϊόντα</li><li>Σχεδιασμός και εκτέλεση ετήσιου marketing plan</li><li>Έρευνα αγοράς, ανταγωνισμού και τεχνολογικών/κλαδικών τάσεων</li><li>Διαχείριση και συντονισμός διαφημιστικών ενεργειών με agencies και media partner</li><li>Συνεργασία με cross-functional ομάδες (π.χ. Sales, Trade Marketing, Product) και εξωτερικούς συνεργάτες</li><li>Παρακολούθηση KPIs, αξιολόγηση αποτελεσμάτων και σύνταξη αναφορών προς τη διοίκηση</li><li>Διαχείριση budget και διασφάλιση αποτελεσματικής αξιοποίησης των διαθέσιμων πόρων</li><li>Συμμετοχή σε trainings, παρουσιάσεις και κλαδικές εκθέσεις</li></ul>Εμπειρία &amp; γνώσεις<ul><li>BSc Engineering, Γεωπονία, Marketing, Διοίκηση Επιχειρήσεων ή συναφή αντικείμενα</li><li>3–5 χρόνια εμπειρίας σε Marketing / Brand Management, εμπειρία σε τεχνικό/βιομηχανικό κλάδο θα θεωρηθεί ισχυρό πλεονέκτημα</li><li>Πολύ καλή γνώση αγγλικής γλώσσας</li><li>Εξαιρετική χρήση MS Office και καλή εξοικείωση με ERP</li></ul>Προσωπικά Χαρακτηριστικά<ul><li>Στρατηγική σκέψη &amp; εμπορική αντίληψη</li><li>Ικανότητα διαχείρισης τεχνικού περιεχομένου και σύνθετων προϊόντων</li><li>Εξαιρετικές επικοινωνιακές και οργανωτικές δεξιότητες</li><li>Δημιουργικότητα, καινοτομία &amp; αναλυτική ικανότητα</li><li>Προσαρμοστικότητα σε ταχύτατα εξελισσόμενο τεχνικό περιβάλλον</li></ul>Παροχές<ul><li>Ανταγωνιστικός σταθερός μισθός</li><li>Extra παροχές σύμφωνα με το Πρόγραμμα Αμοιβών &amp; Παροχών της Εταιρίας</li><li>Αμεσες προοπτικές επαγγελματικής εξέλιξης εντός της εταιρίας</li><li>Άριστο περιβάλλον εργασίας και συνεχής εκπαίδευση</li></ul>

Brand Manager

At Kotsovolos, we believe in your uniqueness and everything you have to offer! Here, you create your own current! &nbsp;📈 Our achievements in numbers 3,000+ People | 100+ Stores | 2 Logistics Centers – 77.000 sqm | 2 Call Centers | 2 Modern Training Centers | Kapaskill – our live, personalized learning ecosystem | 75,000+ hours of training per year | 400+ different roles &amp; 49 Business Units &nbsp;🎯 Our purpose Better Living. Everywhere. for Everyone!&nbsp;💼 Your everyday work-life&nbsp;<ul><li>Define and evolve the marketing measurement framework across all channels, leveraging attribution models (e.g. MTA, MMM) to assess performance and contribution</li><li>Establish and maintain a single source of truth for marketing performance data, ensuring accuracy, consistency, and alignment across platforms</li><li>Design and oversee incrementality testing and holdout experiments, as well as CRO testing initiatives to validate and optimize channel effectiveness</li><li>Own KPI frameworks and performance governance cadence, aligning Performance Marketing, Marketing Technology, SEO/GEO, and E-commerce stakeholders</li><li>Develop dashboards, reporting frameworks, and standardized performance reports with clear insights and actionable recommendations</li><li>Translate complex data into strategic insights, supporting decision-making and budget allocation through scenario modeling and data-driven analysis</li><li>Ensure data integrity and reconciliation processes across tools and systems, resolving discrepancies in performance metrics</li><li>Lead and develop the team, setting clear goals, priorities, and performance expectations while supporting growth and capability building</li></ul>&nbsp;🚀 As an ideal fit, you should have&nbsp;<ul><li>BA in Marketing, Business Statistics, Computer Science, or related field</li><li>5+ years in marketing analytics, performance marketing, or related role</li><li>Familiarity with BI tools (Power BI or equivalent); working knowledge of SQL</li><li>Experience with digital media platforms and MarTech stack</li><li>Demonstrated success building and leading high-performing analytical teams</li><li>Track record of improving maturity measurement and attribution modeling</li><li>Retail/e-commerce experience preferred</li></ul>&nbsp;💎 What we offer&nbsp;<ul><li>Continuous training in new technologies and tools</li><li>Career development and growth opportunities</li><li>Competitive bonus scheme, performance-based</li><li>Group health/medical insurance package</li><li>Hybrid working model</li><li>Internal wellbeing actions &nbsp;</li></ul>&nbsp;⭐ Join&nbsp;#teamKotsovolos&nbsp;and be part of a team that promotes new technologies, loves to evolve, embraces diversity and is next to society.

Performance & Measurement Manager

Barilla Hellas is looking for a Marketing Specialist to join the Pasta Meal &amp; Bakery Marketing team in Greece. The individual will be based in Athens and will report to the Marketing Director Greece.The Marketing Specialist will support the performance of the brand portfolio by contributing to business strategies and marketing plans. The role will be responsible for assisting in the implementation of marketing activities, monitoring brand results, and supporting the achievement of short- and long-term sales, market share, and profitability objectives. Additionally, the individual will collaborate cross‑functionally with teams such as Trade Marketing and Finance to help prioritize initiatives, support P&amp;L management, and ensure alignment with overall business goals.&nbsp;&nbsp;Key Accountabilities&nbsp;<ul><li>Support the Marketing Team in developing and implementing&nbsp;marketing plans to deliver brand goals</li><li>Build and implement communication plans and brand activations (involvement communication, briefing E2E)</li><li>Take active role in product, category development and portfolio design activities</li><li>Evolve and execute Digital Marketing strategies</li><li>Track of brand performance and communication activities</li><li>Manage external business partner relations (i.e. media, creative, PR agencies), as needed in development and execution of marketing plans</li><li>Manage internal and global stakeholders</li><li>Define consumer research needs, analysis of results, transform the outcomes into strategies &amp; actions</li><li>Adapt global materials to local requirements with consideration to legal aspects</li><li>Support delivery of innovation projects</li></ul>&nbsp;Qualifications &nbsp;<ul><li>Bachelor and/or Master Degree in Marketing, Communications or relevant field (considered a plus)</li><li>1-2 yeas of relevant experience</li><li>Creative, innovative, result oriented, dynamic and self-motivated personality (with ownership, team player &amp; ability to work by own)</li><li>Strong communication, interpersonal, planning and organizing skills</li><li>Strong ability to work as part of a team, to prioritize and multi-task</li><li>IT literate (MS Office), NielsenIQ Discover considered a plus</li><li>Fluency in Greek and English</li></ul>&nbsp;

Marketing Specialist

As the Brand Business Leader for Hair, you will play a pivotal role in driving category transformation, architecting disruptive innovation, and owning the end-to-end growth of our most dynamic business unit. Reporting directly to the CPD Marketing Director, you will lead a team of five and act as the visionary catalyst between Consumer Insights, &nbsp;Dynamic Consumer Marketing, Dynamic Advocacy, and Commercial Excellence to ensure L’Oréal Paris and Garnier remain the heartbeat of the Greek market.Your key responsibilities will include:•&nbsp; &nbsp;&nbsp;Own the 360° Consumer Journey: Lead the strategic roadmap for Haircare, Coloration, and Styling, translating deep insights into strategies that win Greek consumer hearts.•&nbsp; &nbsp;&nbsp;Lead through Brand Building &amp; Disruptive Innovation: Lead market-changing launches by blending unmissable media, "phygital" consumer journey, and data-driven advocacy.•&nbsp; &nbsp;&nbsp;Act as a Talent Architect: Move beyond management to true leadership—creating a psychologically safe culture where your team of 5 feels empowered to take risks and own their business.•&nbsp; &nbsp;&nbsp;Master the Art of Coaching: Act as a mentor, helping your team transition from tactical executors to visionary strategic thinkers.•&nbsp; &nbsp;&nbsp;Cultivate Radical Empowerment: Drive a high-performance environment based on trust, accountability, and continuous feedback to help every team member reach their full potential.•&nbsp; &nbsp;&nbsp;Influence the Ecosystem: Lead cross-functional growth by collaborating with Sales, Business Development, Finance, and Supply Chain to deliver a sustainable commercial "3ple win."&nbsp;Who We Are Looking ForWe are looking for an entrepreneurial and senior Marketer with strong consumer, digital, and retail expertise to lead our dynamic Hair Category. Reporting directly to the CPD Marketing Director, you will lead and inspire a team of 5 brilliant minds to drive beauty innovation across L’Oréal Paris and Garnier.To succeed in this role, you have:•&nbsp; &nbsp;&nbsp;Senior Marketing Experience: 8+ years of experience in Marketing and Brand Management; additional Sales and/or Business Development experience will be considered a plus.•&nbsp; &nbsp;&nbsp;Talent Development: A proven ability to develop talent from the ground up and a hunger to build a high-performing team culture.•&nbsp; &nbsp;&nbsp;Leadership Capabilities: A demonstrated ability to lead through others, using empathy and agility to manage diverse personalities and work styles.•&nbsp; &nbsp;&nbsp;Beauty &amp; Marketing Passion: A deep, authentic passion for the mass market, beauty industry, and the marketing craft.•&nbsp; &nbsp;&nbsp;Academic Foundation: Bachelor or Master’s Degree in Marketing and/or Business Management.•&nbsp; &nbsp;&nbsp;Communication &amp; Influence: Fluency in English and Greek with the ability to navigate and influence at all levels of the organization. What’s In It For You•&nbsp; &nbsp;&nbsp;A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)•&nbsp; &nbsp;&nbsp;Upskilling Never Sleeps. Every project, training, and challenge pushes you to upskill and adapt, where you’re surrounded by people with a growth mindset and agility.•&nbsp; &nbsp;&nbsp;Fast Paced Innovation. Bold innovation is at the core of our business, for consumers and across all métiers.•&nbsp; &nbsp;&nbsp;A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference.

Brand Business Leader Hair Category Consumer Products Division 241902

Ready to help create impactful marketing experiences? As a Marketing Specialist, you’ll support the design and execution of marketing plans, ensuring daily activities resonate with audiences and deliver exceptional customer experiences.&nbsp;What your day to day will include:<ul><li>Reviewing market research reports and data insights to propose marketing initiatives.</li><li>Participating in the design and implementation of the Gaming Marketing Unit strategy and plan.</li><li>Designing and supporting the execution of go-to-market plans in collaboration with other teams.</li><li>Proposing clear, insightful &amp; analytical briefs to advertising agencies or internal teams and reviewing deliverables in compliance with business and Marketing guidelines.</li><li>Aligning with other supportive Centers of Excellence (e.g. Communication, Media, Retail Engagement, etc.) securing the deliverables to be on time.</li><li>Designing and implementing in-store activations (e.g., promotions, events, etc.).</li><li>Monitoring campaign performance, budget, and marketing KPIs.</li><li>Supporting the execution of integrated omnichannel campaigns.</li><li>Performing market visits to evaluate commercial actions and proposing new retail formats.</li><li>Supporting regulatory submissions for Hellenic Gaming Commission in collaboration with the regulatory team.</li></ul>&nbsp;What you need to succeed:&nbsp;<ul><li>BSc in Communication, Marketing, Business Administration or any other relevant field; MSc in relevant topic is desirable</li><li>3+ years of hands-on experience in marketing/advertising within a consumer-oriented organization or advertising agency&nbsp;</li><li>Very good knowledge of marketing operations and standards</li><li>Experience in managing 360 marketing activities</li><li>Strong achievement and results oriented mentality</li><li>Problem solving skills with attention to detail</li><li>Excellent communication skills in English &amp; Greek</li></ul>&nbsp;What’s in it for you?&nbsp;🚀 An award-winning working environment &nbsp;💸 Competitive salary package and bonus scheme &nbsp;🩺&nbsp;Health insurance coverage, Pension Plan and Annual Health Checkup &nbsp;💻&nbsp;Hybrid working model &nbsp;🏢 State of the art facilities including gym&nbsp;&amp;&nbsp;restaurant&nbsp;🎓 Continuous learning powered by Allwyn Academy &nbsp;💼 Internal career opportunities &nbsp;👪&nbsp;Family Support incl. daycare&nbsp;voucher&nbsp;and assisted reproduction&nbsp;voucher&nbsp;🌱 Volunteering program, including 2 extra days off to give back&nbsp;💪 Well-Being Program incl. sports teams, nutritionist &amp; psychologist services, Employee Assistance line and more&nbsp;🗓️ Allwyn Day - one extra day off&nbsp;&nbsp;🍴 Monthly food allowance&nbsp;&nbsp;🚌&nbsp;Shuttle service for easy commute to our offices&nbsp;🛍️ Exclusive employee discounts across a range of partners ️&nbsp;

Marketing Specialist (3920)

Working Location: Athens (hybrid)At EY, we’re all in to shape your future with confidence.We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go.​Being part of EY in Greece means being part of a continuously growing team, which has been announced as&nbsp;Top Employer&nbsp;for the fourth consecutive year, certified as a&nbsp;Great Place to Work&nbsp;for the third year in a row, and awarded as&nbsp;Best Workplace in Professional Services &amp; Consulting&nbsp;for the second consecutive time, for our&nbsp;almost 3,000 professionals!&nbsp;At EY, we’ll develop you with&nbsp;future-focused skills&nbsp;and equip you with&nbsp;world-class experiences&nbsp;through&nbsp;coaching and training programs as well as the use of&nbsp;advanced technology and AI. We’ll fuel you and your extraordinary talents in a&nbsp;diverse and inclusive culture&nbsp;of globally connected teamsJoin us as we commemorate 100 years of EY in Greece this year. Experience great&nbsp;flexibility&nbsp;under&nbsp;our&nbsp;hybrid&nbsp;operating model&nbsp;across our offices in&nbsp;Athens,&nbsp;Patras, Thessaloniki and Crete&nbsp;and contribute to&nbsp;building a better working world.&nbsp;&nbsp;The opportunityAs an Internal Communications Associate within the Brand, Marketing and Communications (BMC) team, you will support the planning and delivery of EY internal communications activities in Greece. Working closely with the rest of the BMC team and key internal stakeholders, you will contribute to the creation of clear, engaging, and impactful communications that strengthen employee engagement and align with business priorities.This role focuses primarily on content development, coordination, and execution, while offering exposure to strategic initiatives across the organization.&nbsp;Your key responsibilities<ul><li>Support internal communications activities, aligned with EY business objectives and BMC strategy.</li><li>Develop and maintain strong relationships with internal stakeholders, ensuring consistent and effective communication across teams, departments, and service lines.</li><li>Plan, draft, and edit internal communication materials in both Greek and English, including announcements, newsletters, intranet content, email communications, presentations, employee campaigns, scripts and video comms.</li><li>Conduct research and gather information to support internal narratives, identify communication needs, and prepare high‑quality content that translates complex topics into clear, accessible messages.</li><li>Actively contribute to strategic internal initiatives, including culture, change management, employer branding, and go‑to‑market programs, through research, copywriting, content development, and coordination with cross‑functional teams.</li><li>Update and maintain content on internal communication channels and platforms (intranet, newsletters, presentations, collaboration tools, email communication platforms), ensuring timely, accurate, and engaging information is available to employees.</li><li>Track and report on communication effectiveness (e.g., engagement metrics, participation rates, feedback insights)</li><li>Propose and implement new ideas, concepts, and channels to enhance internal communications effectiveness, improve employee experience, and support organizational transformation efforts.</li></ul>&nbsp;Skills and attributes for success<ul><li>Excellent copywriting, copyediting, and proofreading skills in Greek and English.</li><li>Solid project and time management skills, with the ability to manage multiple tasks and deadlines.</li><li>Analytical mindset with strong research abilities.</li><li>Results‑oriented, with attention to detail, particularly when preparing communications distributed to a large internal/external audience and a drive to exceed expectations and deliver high-quality work.</li><li>Comfort working with email marketing and campaign management platforms.</li><li>Strong team player, comfortable working collaboratively, virtually, and independently.</li><li>Ability to convert complex information into simple, high‑impact messages and polished deliverables.</li><li>Excellent communication skills and confidence to interact with diverse internal stakeholders.</li><li>Ability to thrive in a fast‑paced, agile environment.</li><li>Creative thinker able to produce content from scratch and propose innovative solutions.</li><li>Proficient use of digital tools, internal communication platforms, and collaboration technologies.</li></ul>&nbsp;&nbsp;To qualify for the role, you must have:<ul><li>1–3 years of proven experience in internal communications, corporate communications, marketing communications, or a related field.</li><li>Bachelor’s or Master’s degree (preferably in Communication, Journalism, Linguistics, Political Science, Business, or related disciplines).</li><li>Strong understanding of communication principles, employee engagement practices.</li><li>Excellent writing, editing, and content‑packaging skills.</li><li>Strong organizational skills with impeccable attention to detail.</li><li>Critical thinking and advanced research capabilities.</li><li>Experience in project management.</li><li>Proficiency in Microsoft 365 tools (Word, Excel, PowerPoint, SharePoint, Teams) and other collaboration/knowledge‑management tools.</li><li>Excellent command of both Greek and English (written and spoken).</li></ul>Ideally, you’ll also have:<ul><li>Familiarity with email marketing or marketing automation platforms (e.g. Marketo, HubSpot, Salesforce Marketing Cloud, Mailchimp etc.) will be considered an asset.</li><li>Understanding of AI in business, and experience using GenAI/AI tools to support content creation, will be considered an asset.</li><li>Experience working in a well‑structured internal communications or marketing/communications department within a multinational environment.</li><li>Exposure to corporate culture initiatives, employer branding projects, or internal engagement campaigns.</li></ul>&nbsp;&nbsp;What we offerWe offer you the ability to Shape your Future with Confidence by:<ul><li>Developing your professional growth:<ul><li>You'll have unlimited access to educational platforms, EY Badges and EY Degrees, alongside support for certifications. You will experience personalized coaching and feedback, and gain exposure to international projects, through our expansive global network, empowering you to define and achieve your own success.</li><li>Dive into our innovative GenAI ecosystem, designed to enhance your EY journey and support your career growth. These advanced AI tools will empower you to focus on higher-value work and meaningful interactions, enriching your professional experience like never before.</li></ul></li><li>Empowering your personal fulfilment: We focus on your financial, social, mental and physical wellbeing.<ul><li>Our competitive rewards package, depending on your experience, includes cutting-edge technological equipment, ticket restaurant vouchers, a private health and life insurance scheme, income protection and an exclusive EY benefits club card that provides a wide range of discounts, offers and promotions.</li><li>Our flexible working arrangement (hybrid model) is defined based on your own preferences and team’s needs, and we enjoy other initiatives such as summer short Fridays and an EY Day Off.</li><li>Our commitment to a sustainable way of operating, encourages volunteerism, promotes sustainable practices and offers opportunities for you to create a positive societal impact.</li><li>Our pride lies in working at EY as one of the most recognized employers in Greece through our multiple awards received over the last 3 years (Top Employer, Great Place to Work and Best Workplace in Professional Services &amp; Consulting).</li></ul></li><li>Fueling an inclusive culture:&nbsp;We prioritize a diverse, equitable and inclusive environment, where you’ll be embraced for who you are and empowered to use your voice to help others find theirs.</li></ul>&nbsp;Are you ready to shape your future with confidence? Apply today.&nbsp;To help create an equitable and inclusive experience during the recruitment process, please inform us as soon as possible about any disability-related adjustments or accommodations you may need.&nbsp;&nbsp;EY&nbsp; |&nbsp; Building a better working worldEY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets.&nbsp;Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.&nbsp;EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;#LI-Hybrid&nbsp;

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brand business leader hair category consumer products division 241902

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