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As an In-Store Communications Sr. Specialist, you'll revolutionize in-store experiences with cutting-edge digital tools and interactive solutions to captivate customers and elevate store performance. You’ll Create impactful customer journeys with In Store Touchpoints that drive engagement, elevate store performance, and unlock new monetization opportunities through Retail Media Networks.&nbsp;Your day to day will include:<ul><li>Assisting with in-store marketing initiatives and campaigns to boost market impact and customer appeal.</li><li>Executing immersive experiences to enhance customer engagement.</li><li>Creating content for in Store touchpoints (Digital screens etc) and adapting Brand Campaigns into in store commercial communication messages.</li><li>Adapting key visuals into valuable content for screens, audio, and interactive formats. Treating in-store screens as performance channels, optimizing loops by mission and moment (entrance acquisition, dwell engagement, point-of-sale impulse).</li><li>Establishing content taxonomy and mission-based frameworks for Digital touchpoints (Screens).</li><li>Working closely with Marketing, Product, Brand, and external partners (agencies, vendors, tech providers) to deliver creative and execution excellence.</li><li>Developing multimedia content (video) per the commercial plan.</li><li>Supporting brief development and communication with advertising agencies.</li><li>Creating reports on marketing impact on retail KPIs.</li><li>Define and implement operating standards for in-store communication touchpoints, ensuring alignment with brand guidelines and commercial objectives.</li></ul>What you need to succeed:<ul><li>5+ years of professional experience in Communications/Marketing/Retail Marketing</li><li>BSc in Marketing, Communications, or related field</li><li>Sound knowledge of marketing operations and standards</li><li>Experience in creative &amp; high-quality digital material development</li><li>Strong problem-solving skills</li><li>Experience in highly-matrixed or complex organizations is a plus</li><li>Proficient in Microsoft Office (Word, PowerPoint, Excel)</li><li>Excellent English &amp; Greek (written and oral)</li></ul>&nbsp;What’s in it for you?<ul><li>An award-winning working environment&nbsp;🚀</li><li>State of the art facilities including gym &amp; restaurant&nbsp;🏢</li><li>Hybrid working model&nbsp;💻</li><li>Competitive salary package and bonus scheme&nbsp;💸</li><li>Health insurance coverage &amp; Pension Plan&nbsp;🙏</li><li>Monthly food allowance&nbsp;🍴</li><li>Continuous learning with classroom/digital trainings by OpapAcademy&nbsp;🎓</li><li>Internal Career Opportunities&nbsp;💼</li><li>Well-Being Activities&nbsp;💪</li></ul>&nbsp;OPAP Group is an equal opportunity employer

In-Store Communications Sr. Specialist (3832)

Ready to help create impactful marketing experiences? As a Marketing Specialist, you’ll support the design and execution of marketing plans, ensuring daily activities resonate with audiences and deliver exceptional customer experiences.&nbsp;Your day to day will include:<ul><li>Reviewing market research reports and data insights to propose marketing initiatives.</li><li>Participating in the design and implementation of the Community Marketing Unit strategy and plan.</li><li>Designing and supporting the execution of go-to-market plans in collaboration with other teams.</li><li>Proposing clear, insightful &amp; analytical briefs to advertising agencies and reviewing agency deliverables in compliance with business and Marketing guidelines.</li><li>Aligning with other supportive Centers of Excellence (e.g. Communication, Media, Retail Engagement, etc.) securing the deliverables to be on time.</li><li>Designing and implementing in-store activations (e.g., promotions, events, etc.).</li><li>Monitoring campaign performance, budget, and marketing KPIs.</li><li>Performing market visits to evaluate commercial actions and proposing new retail formats.</li><li>Supporting regulatory submissions for HGC in collaboration with the regulatory team.</li></ul>&nbsp;What you need to succeed:&nbsp;<ul><li>BSc in Communication, Marketing, Business Administration or any other relevant field; MSc in relevant topic is desirable</li><li>3+ years of hands-on experience in marketing/advertising within a consumer-oriented organization or advertising agency&nbsp;</li><li>Very good knowledge of marketing operations and standards</li><li>Experience in managing 360 marketing activities</li><li>Excellent communication and interpersonal skills</li><li>Strong achievement and results oriented mentality</li><li>Problem solving skills with attention to detail</li><li>Excellent communication skills in English and Greek&nbsp;</li><li>Proficient user of MS Office (Word, Excel, PowerPoint)</li></ul>&nbsp;&nbsp;What’s in it for you?<ul><li>An award-winning working environment&nbsp;🚀</li><li>State of the art facilities including gym &amp; restaurant&nbsp;🏢</li><li>Hybrid working model&nbsp;💻</li><li>Competitive salary package and bonus scheme&nbsp;💸</li><li>Health insurance coverage &amp; Pension Plan&nbsp;🙏</li><li>Monthly food allowance&nbsp;🍴</li><li>Continuous learning with classroom/digital trainings by OpapAcademy&nbsp;🎓</li><li>Internal Career Opportunities&nbsp;💼</li><li>Well-Being Activities&nbsp;💪</li></ul>

Marketing Specialist (3763)

Intellectica is recruiting on behalf of its client, a leading medical aesthetics and regenerative medicine group headquartered in Glyfada, operating under an on-site work model. The company is renowned for its innovative treatments, clinical excellence, and commitment to enhancing natural beauty and well-being. To support its continued expansion and strengthen its brand leadership, the company is seeking a Head of Marketing to shape and drive its marketing strategy. Reporting directly to the Managing Partner and working closely with the medical and sales teams, this role offers a unique opportunity to lead a dynamic marketing function in a fast-growing, purpose-driven organization.Key activities and responsibilities of this role include:<ul><li>Develop and execute the annual marketing strategy to position the brand as a leader in the medical aesthetics sector, ensuring alignment with business objectives and market trends</li><li>Design and manage the marketing budget, allocating resources effectively across campaigns, channels, and partnerships to maximize ROI and support strategic priorities</li><li>Lead the creation and implementation of integrated marketing campaigns across digital, print, and experiential channels, ensuring consistent messaging and brand identity</li><li>Monitor and report on marketing performance, producing weekly and monthly KPI dashboards that track campaign effectiveness, lead conversion, and brand engagement</li><li>Align marketing and sales efforts, developing joint initiatives to enhance brand visibility, support product launches, and drive client acquisition</li><li>Conduct competitive analysis, tracking market developments, pricing strategies, and new product introductions to inform positioning and promotional tactics</li><li>Ensure strong brand presence across all communication channels, maintaining high standards of visual identity, tone of voice, and audience engagement</li><li>Manage and mentor the internal marketing team, fostering collaboration and performance across roles including marketing coordinator, graphic designer, and social media expert</li><li>Coordinate external partnerships, including marketing agencies, PR consultants, publishers, and production vendors, to ensure timely and high-quality execution of campaigns and materials</li><li>Any other task that may be required from time to time</li></ul>Professional experience &amp; qualifications of a successful candidate:<ul><li>Bachelor’s degree in Marketing, Communications or a related field; master’s degree is a plus</li><li>At least 7 years of progressive experience in marketing roles, including at least 2 years in a team leadership role</li><li>Proven experience in developing and executing multi-channel digital marketing strategies, including SEO/SEM, paid media, email marketing, and content marketing</li><li>Strong command of web analytics tools (e.g., Google Analytics, Hotjar), and ability to translate data into actionable insights</li><li>Experience managing Google Ads, Meta Business Suite, and other performance marketing platforms</li><li>Strong financial acumen, with experience in budgeting, forecasting, and performance reporting</li><li>Proficiency in Microsoft Office and CRM tools</li><li>Fluency in Greek and English, both written and verbal</li></ul>Core competencies of a successful candidate:<ul><li>Strategic and commercially oriented thinker</li><li>Strong leadership and mentoring capabilities</li><li>Exceptional planning and project management skills</li><li>Analytical and data-literate with attention to detail</li><li>Confident communicator with excellent interpersonal skills</li><li>Adaptable and resilient in fast-paced environments</li><li>Passionate about innovation and customer experience</li></ul>

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in-store communications sr. specialist (3832)

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marketing specialist (3763)

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Intellectica

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