Intellectica

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Intellectica is recruiting an Advertising Manager on behalf of its client, a leading media organization with a strong footprint across print, digital, and multi-platform content. With an influential portfolio and a clear innovation agenda, the company is evolving into a modern, tech-enabled media group, delivering premium content and high-impact advertising solutions. Based in Athens, the successful candidate shall reports to the firm’s commercial leadership and will support advertising revenue growth by building trusted client relationships and designing integrated campaigns.Key activities and responsibilities of this role include:<ul><li>Building and maintaining strong, long-term client relationships to ensure satisfaction and ongoing collaboration</li><li>Identifying opportunities and providing integrated advertising solutions across print, digital, and other media platforms</li><li>Developing and delivering customized proposals and sales strategies aligned with client needs</li><li>Collaborating with internal teams to ensure seamless execution of campaigns across media types</li><li>Monitoring industry trends and competitive activity to adjust commercial approaches as needed</li><li>Achieving and exceeding set sales targets and key performance indicators</li><li>Advising clients on campaign optimization for maximum impact and effectiveness</li><li>Tracking campaign performance metrics and presenting actionable insights and results</li><li>Any other task that may be required from time to time</li></ul>Professional experience &amp; qualifications of a successful candidate:<ul><li>Bachelor’s degree in Business, Marketing, Communications &amp; Media Studies, or a relevant field</li><li>Minimum of 4 years of professional experience in media advertising sales (print and/or digital), publishing, or a related environment</li><li>Proven track record in account management and revenue growth (existing client portfolio is a strong plus)</li><li>Solid understanding of digital advertising fundamentals (KPIs, targeting, formats, campaign performance)</li><li>Proficiency in Microsoft PowerPoint and Excel (XLS)</li><li>Fluency in Greek and English</li></ul>Core competencies of a successful candidate:<ul><li>Commercial mindset with a bias for action and results</li><li>Excellent communication and presentation skills</li><li>Strong negotiation and consultative selling ability</li><li>Sharp problem-solving and sound judgement, able to navigate ambiguity and unblock execution fast</li><li>High ownership, pace, and resilience, comfortable managing multiple briefs, tight timelines, and changing priorities.</li><li>Target-driven and performance-oriented</li></ul>

Advertising Manager int-0448

Intellectica is recruiting, on behalf of a leading FMCG group of companies, a Growth &amp; Innovation Marketing Manager to shape the positioning and marketing strategy of the product portfolio, drive profitable innovation launches, and strengthen brand performance in the Greek market. Reporting to the Commercial Director, the role partners closely with Sales and key internal and external stakeholders to ensure consistent, high-quality execution across ATL, digital, and trade marketing initiatives. We are looking for a commercially minded, structured communicator who combines persuasive influence with steady follow-through and pragmatic, data-informed decision making.Key activities and responsibilities of this role include:<ul><li>Define marketing strategy and annual marketing plans aligned to business objectives for existing and new brands/categories.</li><li>Collaborate with senior management to set category priorities and strategic direction</li><li>Finalize and recommend to the Commercial Director the positioning and strategic roadmap for each brand/category</li><li>Communicate positioning and category priorities to the wider Commercial Division, aligning annual plans and channel focus</li><li>Ensure consistent brand positioning across all channels and touchpoints</li><li>Own end-to-end execution of annual marketing plans across ATL, BTL and Digital (TV, OOH, social, e-commerce, in-store), coordinating agencies and suppliers to deliver impactful campaigns</li><li>Ensure the agreed strategy is implemented consistently by internal teams and external partners (agencies, suppliers, distributors).</li><li>Research market and consumer trends to identify growth opportunities and support profitable product launches</li><li>Conduct qualitative and quantitative research to optimize performance and inform strategic decisions, including entry into new categories</li><li>Monitor market share, category trends and competitor activity to identify opportunities and risks</li><li>Define success metrics (e.g., launch scorecards, brand health KPIs) and lead regular performance reviews; track and analyze KPIs across campaigns, digital/social and trade initiatives</li><li>Coordinate with Sales and, where applicable, Medical/Scientific teams to align promotional priorities and execution plans</li><li>Design and present promotional and trade marketing initiatives to improve sales performance and brand visibility</li><li>Maintain strong visibility of in-market execution through regular market visits and audits (shelf presence, in-store image, promotional compliance)</li><li>Own the annual marketing budget: planning, allocation across channels, monitoring and optimization to ensure cost efficiency and ROI</li><li>Partner with Sales to build sales budget and forecast assumptions, ensuring marketing priorities support volume and value targets</li><li>Lead and develop the marketing team by setting objectives, coaching performance and building capability</li><li>Lead agency selection and negotiations, safeguarding company interests and ensuring high-quality, on-time deliverables</li><li>Manage key projects, timelines and stakeholders, ensuring clear coordination and on-time delivery</li><li>Represent the company at industry events and maintain strong relationships with external partners</li><li>Any other task that may be required from time to time</li></ul>Professional experience &amp; qualifications of a successful candidate:<ul><li>Bachelor’s degree in Marketing, Business Administration or a related field</li><li>Master’s degree in Marketing, MBA and/or related certifications are highly desirable</li><li>At least 10 years of progressive experience in FMCG, including at least 4 years in a leadership role managing teams and multiple brands</li><li>Demonstrated ability to design and execute marketing strategies that drive brand growth and market share.</li><li>Hands-on experience in integrated campaigns (ATL, BTL, Digital), e-commerce activation, and performance analytics</li><li>Proficiency in market research methodologies, consumer insights analysis, and competitive benchmarking</li><li>Strong financial acumen with experience in budget planning and P&amp;L management</li><li>Proficiency in Microsoft Office Suite and social media platforms</li><li>Fluent in English and Greek (both written and verbal)</li></ul>Core competencies of a successful candidate:<ul><li>Persuasive communication and storytelling; ability to influence and align stakeholders</li><li>Strong relationship-building and cross-functional collaboration</li><li>Commercial mindset and balanced results orientation (initiative with pragmatism)</li><li>Reliable follow-through and steady execution under pressure</li><li>Organized project management (prioritization, timelines, budgets, stakeholders) with pragmatic attention to detail</li><li>Data-informed decision making and KPI tracking (campaign, social, trade marketing performance)</li><li>Creativity and curiosity; ability to develop original campaigns and support innovation launches</li><li>Strong negotiation and agency/vendor management; protects the company’s interests</li><li>People leadership: coaching, feedback, and team development</li></ul>

Marketing Manager (Growth & Innovation) int-0447

Intellectica is recruiting on behalf of its client, a leading medical aesthetics and regenerative medicine group headquartered in Glyfada, operating under an on-site work model. The company is renowned for its innovative treatments, clinical excellence, and commitment to enhancing natural beauty and well-being. To support its continued expansion and strengthen its brand leadership, the company is seeking a Head of Marketing to shape and drive its marketing strategy. Reporting directly to the Managing Partner and working closely with the medical and sales teams, this role offers a unique opportunity to lead a dynamic marketing function in a fast-growing, purpose-driven organization.Key activities and responsibilities of this role include:<ul><li>Develop and execute the annual marketing strategy to position the brand as a leader in the medical aesthetics sector, ensuring alignment with business objectives and market trends</li><li>Design and manage the marketing budget, allocating resources effectively across campaigns, channels, and partnerships to maximize ROI and support strategic priorities</li><li>Lead the creation and implementation of integrated marketing campaigns across digital, print, and experiential channels, ensuring consistent messaging and brand identity</li><li>Monitor and report on marketing performance, producing weekly and monthly KPI dashboards that track campaign effectiveness, lead conversion, and brand engagement</li><li>Align marketing and sales efforts, developing joint initiatives to enhance brand visibility, support product launches, and drive client acquisition</li><li>Conduct competitive analysis, tracking market developments, pricing strategies, and new product introductions to inform positioning and promotional tactics</li><li>Ensure strong brand presence across all communication channels, maintaining high standards of visual identity, tone of voice, and audience engagement</li><li>Manage and mentor the internal marketing team, fostering collaboration and performance across roles including marketing coordinator, graphic designer, and social media expert</li><li>Coordinate external partnerships, including marketing agencies, PR consultants, publishers, and production vendors, to ensure timely and high-quality execution of campaigns and materials</li><li>Any other task that may be required from time to time</li></ul>Professional experience &amp; qualifications of a successful candidate:<ul><li>Bachelor’s degree in Marketing, Communications or a related field; master’s degree is a plus</li><li>At least 7 years of progressive experience in marketing roles, including at least 2 years in a team leadership role</li><li>Proven experience in developing and executing multi-channel digital marketing strategies, including SEO/SEM, paid media, email marketing, and content marketing</li><li>Strong command of web analytics tools (e.g., Google Analytics, Hotjar), and ability to translate data into actionable insights</li><li>Experience managing Google Ads, Meta Business Suite, and other performance marketing platforms</li><li>Strong financial acumen, with experience in budgeting, forecasting, and performance reporting</li><li>Proficiency in Microsoft Office and CRM tools</li><li>Fluency in Greek and English, both written and verbal</li></ul>Core competencies of a successful candidate:<ul><li>Strategic and commercially oriented thinker</li><li>Strong leadership and mentoring capabilities</li><li>Exceptional planning and project management skills</li><li>Analytical and data-literate with attention to detail</li><li>Confident communicator with excellent interpersonal skills</li><li>Adaptable and resilient in fast-paced environments</li><li>Passionate about innovation and customer experience</li></ul>

Head of Marketing int-0421

Intellectica is recruiting an experienced and purpose-driven&nbsp;Communications Manager&nbsp;on behalf of its client, a leading non-profit organization with a mission to ensure equal opportunities for all by harnessing the power of knowledge for employment and personal development. With a 30-year presence in the Greek market, the organization places people at the heart of its services, offering inclusive upskilling, reskilling, and community-focused programs to help individuals realize their full potential. Based in Athens, Greece, the successful candidate will report directly to the CEO and lead the organization’s communications department. This is a key leadership role responsible for implementing the communication strategy, strengthening brand awareness, and engaging a broad range of audiences and stakeholders across multiple platforms.Key activities and responsibilities of this role include:<ul><li>Developing and implementing integrated communication and visibility strategies across digital, print, and media channels</li><li>Managing the end-to-end content process for the organization’s website, social media platforms, newsletters, press releases, and impact reports</li><li>Leading a communications team of four, including social media specialists and graphic design/video production staff</li><li>Supervising the development, execution, and performance of social media content, digital ad campaigns, and website activity</li><li>Building relationships with journalists, influencers, and media outlets to secure coverage and manage media inquiries</li><li>Collaborating with program teams to source impact stories, visuals, data, and testimonials for storytelling and campaign use</li><li>Monitoring analytics and KPIs across platforms to track performance and inform content strategy</li><li>Representing the organization at events, meetings, and conferences, as needed</li><li>Supporting donor engagement and stakeholder communications across the humanitarian ecosystem</li><li>Identifying new audience segments and building communication tools to reach them</li><li>Managing content calendar and overseeing translation, proofreading, and distribution of press materials</li><li>Any other task that may be required from time to time</li></ul>Professional experience &amp; qualifications of a successful candidate:<ul><li>Bachelor’s degree in Communications, Public Relations, Journalism, or a related field</li><li>Minimum of 5 years of professional experience in a similar role, preferably within the non-profit or social impact sector</li><li>Proven experience in building and executing communication strategies</li><li>Strong leadership skills with demonstrated ability to manage teams and cross-functional projects</li><li>Proficiency in managing social media channels and using tools such as Meta Business Suite, Hootsuite, or similar</li><li>Working knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite)</li><li>Proficiency in Microsoft Office and CRM tools</li><li>Willingness to travel occasionally</li><li>Fluency in Greek and English</li></ul>Core competencies of a successful candidate:<ul><li>Excellent communication (written and verbal) and public speaking skills</li><li>Excellent organizational and time-management skills; ability to manage multiple priorities</li><li>Strategic and creative thinker with a proactive mindset</li><li>Highly organized and detail-oriented</li><li>Emotionally intelligent, collaborative, and adaptable</li><li>Commitment to equality, inclusion, and non-discriminatory practices</li><li>Adaptability in a fast-paced environment</li></ul>

Intellectica

advertising manager int-0448

Intellectica

marketing manager (growth & innovation) int-0447

Intellectica

head of marketing int-0421

Intellectica

communications manager int-0379

Intellectica

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