We at Nova, looking for vibrant and fast thinking “Senior CVM / CRM Product Manager” to be part of our successful team in our “CNS Acquisition, CVM & Base Development Product Marketing Team”.

You have a challenging mission for:

being at the forefront of our revenue growth efforts, driving customer acquisition, retention, and lifetime value. You’ll design and execute strategies, leveraging customer data to identify and act on new growth opportunities.

What will you do:

• Campaign Ownership & Optimization: Take charge of the end-to-end design, execution, and performance optimization of cross-selling and upselling campaigns. Your goal is to boost revenue generation & increase customer retention.
• Customer Lifecycle Management: Develop personalized, lifecycle-driven strategies that nurture long-term customer loyalty while balancing production volumes and value-in, ensuring sustainable growth of our converged consumer base.
• Data-Driven Segmentation: Analyze diverse datasets and create insightful customer segmentation for targeted and impactful campaign performance. Use predictive analytics to identify and act on high-potential opportunities.
• Sales Enablement & Support: Be the go-to for sales teams, providing data-backed insights, tailored resources, and sales enablement materials to maximize their customer engagement efforts.
• Integrated Digital Campaigns: Collaborate with our digital and brand departments on coordinated digital marketing initiatives that enhance the customer journey through personalized experiences.
• Market & Competitive Analysis: Stay ahead of market trends with in-depth analysis of customer needs, competition, and emerging opportunities
• Cross-Functional Collaboration: Work closely with departments across the organization to ensure seamless service delivery and an exceptional customer experience (CEX) at every touchpoint.
• Innovative Thinking: Bring fresh, creative ideas for new strategies that drive customer loyalty, and explore the latest personalization strategies to enhance customer engagement.
• Metrics-Driven Execution: Track and analyze KPIs and campaign performance to ensure results that align with business goals and exceed targets.

It would be great if you have:

• Proven Experience: 4-7 years in Marketing with a focus on CRM, CVM, customer acquisition, or revenue growth roles.
• Platform & Tool Proficiency: Experience with CRM platforms and familiarity with tools like SPSS Modeler for analytics.
• Analytical Expertise: Strong data-driven mindset with proven abilities in customer data analysis and insights generation.
• Results Orientation: Results-focused with a passion for exceeding targets.
• Business Acumen: Excellent business-savvy approach to CRM. passion for technology and customer experience is a must.
• Advanced Communication Skills: Skilled in negotiation and stakeholder engagement, with polished presentation skills.
• Strong English Proficiency: Essential for clear communication and reporting.
• Digital & Tech Savvy: Highly proficient in MS Excel and PowerPoint; 
• Creativity & Detail-Oriented: Creative thinker with sharp attention to detail and a customer-centric mindset.
• Educational Background: A postgraduate degree in Marketing, Business, or a related field is a plus.
• Telecom Knowledge: Experience within the telecom industry or with telecom products is an advantage.

What will you get:

• Annual Bonus to celebrate your achievements.
• Wellness programs to keep yourself fit.
• Mobile voice and data to talk.
• Discounts on Nova Fixed / Mobile / TV for you, friends, family.
• Flexy work from home to balance your life
• Private Insurance program to check up your health 
• Toddlers allowance to daycare your kids