Τι θα κάνεις
- Σχεδιάζεις, διατηρείς και αξιολογείς πρωτοβουλίες CVM για αύξηση Net Adds, cross-selling, διατήρηση πελατών και ανάπτυξη αξίας πελατών
- Παρακολουθείς την απόδοση χαρτοφυλακίου πελατών σε βασικούς δείκτες όπως Customer Value, CLTV, Net Adds, churn, ARPU, συνεισφορά περιθωρίου και εξέλιξη εσόδων
- Εντοπίζεις κενά απόδοσης και εμπορικές ευκαιρίες, προτείνεις και υλοποιείς στοχευμένες ενέργειες για αύξηση εσόδων και βελτίωση κερδοφορίας
- Υποστηρίζεις την απόδοση P&L μέσω ανάλυσης οδηγών εσόδων, κόστους υπηρεσιών, ROI καμπανιών, αξιοποίησης προϋπολογισμού και κερδοφορίας τμημάτων πελατών
- Σχεδιάζεις, υλοποιείς και παρακολουθείς ολοκληρωμένο μοντέλο τμηματοποίησης πελατών για υποστήριξη στοχευμένων στρατηγικών και διαχείρισης κύκλου ζωής πελατών
- Συνεργάζεσαι με ομάδες Προϊόντων, Πωλήσεων, Στρατηγικής, Marketing, Οικονομικών, Analytics και Λειτουργιών για ευθυγράμμιση εμπορικών πρωτοβουλιών με επιχειρηματικούς στόχους και εμπειρία πελατών
- Ετοιμάζεις επιχειρηματικές μελέτες, αναφορές απόδοσης, προβλέψεις και λειτουργικές προτάσεις για ανώτερα στελέχη με έμφαση σε έσοδα, περιθώρια, Net Adds, αξία πελατών και επιπτώσεις στον προϋπολογισμό
Βασικές προϋποθέσεις
- 5+ χρόνια εμπειρίας
- Customer Value Management (CVM) και τμηματοποίηση πελατών
- Παρακολούθηση P&L, ανάλυση εσόδων και ανάλυση ROI καμπάνιας
- Πρόβλεψη αποτελεσμάτων και αναφορές απόδοσης
- Χρήση πλατφορμών CRM, SQL, Power BI, Excel και PowerPoint
- Στρατηγικές διατήρησης πελατών και πρόληψη απώλειας πελατών (churn)
- Cross-selling και upselling
- Διοίκηση Επιχειρήσεων / Οικονομικά / Μάρκετινγκ / Χρηματοοικονομικά / Αναλυτική Δεδομένωνκατά προτίμηση
Παροχές
- Ανταγωνιστικό πακέτο αποδοχών;
- Κάρτα Ticket Restaurant;
- Ομαδικό Πρόγραμμα Ασφάλισης Υγείας;
- Σχέδιο Συνταξιοδότησης;
- Ευέλικτα μοντέλα συνεργασίας για αύξηση της παραγωγικότητας.
Περιγραφή Θέσης
We are currently looking for a CVM Senior Analyst to join our Customer Value Management Team, part of our Fully Integrated Energy Utility Division, in our Paiania offices.
By joining this role, you will play a key role in driving profitable customer growth, customer value optimization, and commercial performance across the energy customer portfolio. You will be responsible for monitoring Customer Value, Net Adds, retention, churn, and revenue performance, while identifying and implementing targeted actions that support P&L delivery, revenue growth, and effective budget management.
Your Role Will Encompass:
Designing, maintaining, and evaluating CVM initiatives that drive Net Adds, cross-selling, retention, and customer value growth.
Monitoring customer portfolio performance across key metrics, including Customer Value, CLTV, Net Adds, churn, ARPU, margin contribution, and revenue evolution.
Identifying performance gaps and commercial opportunities, recommending and implementing targeted actions to generate incremental revenue and improve portfolio profitability.
Supporting P&L performance through the analysis of revenue drivers, cost-to-serve, campaign ROI, budget utilization, and customer segment profitability.
Designing, implementing, and monitoring a holistic customer value segmentation model to support targeted commercial strategies and customer lifecycle management.
Collaborating with Product, Sales, Strategy, Marketing, Finance, Analytics, and Operations teams to ensure commercial initiatives are aligned with business targets, budget requirements, and customer experience objectives.
Preparing business cases, performance reports, forecasts, and actionable recommendations for senior stakeholders, with a clear focus on revenue, margin, Net Adds, customer value, and budget impact.
What You Bring to the Role:
•University degree in Business Administration, Economics, Marketing, Finance, Data Analytics, or a related field.
5+ years of experience in CVM, CRM, commercial analytics, customer base management, or marketing, preferably within the energy, utilities, telecommunications, or financial services sectors.
Strong analytical and commercial background, with experience in customer segmentation, revenue analysis, P&L monitoring, campaign ROI, forecasting, and performance reporting.
Proficiency in Excel and PowerPoint. Experience with SQL, Power BI, CRM platforms, campaign management, or statistical/modeling tools will be considered an asset.
Solid understanding of customer value levers, including acquisition, retention, churn prevention, upsell, cross-sell, pricing, and loyalty.
Strong communication and stakeholder management skills, with the ability to translate data-driven insights into clear commercial recommendations and actionable plans.
Share the same Value Based Behaviors:
People & Personal growth.
Results orientation & Safety excellence.
Collaboration & Trust.
Empathy & Effective communication.
Flexibility & Adaptability.
Your Benefits:
Competitive remuneration package.
Ticket Restaurant.
Group Health Insurance program.
Pension Plan.
Cooperation, creativity and innovation: we adopt flexible cooperation models to achieve fast results and increased productivity.
Περιγραφή Εταιρείας
As one of Greece’s largest Heavy Industries Companies, Metlen provides more than 4,820 direct and indirect jobs, creating a work environment characterised by job security, equality, stability and employee commitment to the corporate values.
The human resources of the Company comprise highly skilled and trained people active in various sectors and disciplines.
In Metlen we seek to treat our people in a responsible and consistent manner and to remain their first choice of employer throughout the course of their careers. We are standing by our people and we take concrete steps to support their professional development.
Corporate Culture
The corporate culture of Metlen is the element that ensures cohesion and consensus in the efforts to realize the Company's vision, and is present across all the levels of the workforce – from the top management down to the production line.
The core priority of the corporate culture is to invest constantly in the human capital, which is the Company's driving force.
To this end:
- We focus on attracting and retaining competent professionals, whose values and principles are aligned with those of the Company
- We put to good use the potential of our people and we seek to provide them with tools and opportunities to help them develop their skills and support their professional development within the Company
- We encourage innovation, initiative, learning and diversity
- We recognise the importance that maintaining a balance between professional and personal life has for our employees
- We keep in place a set of corporate values that promote business excellence and social responsibility
Περιγραφή Εταιρείας
As one of Greece’s largest Heavy Industries Companies, Metlen provides more than 4,820 direct and indirect jobs, creating a work environment characterised by job security, equality, stability and employee commitment to the corporate values.
The human resources of the Company comprise highly skilled and trained people active in various sectors and disciplines.
In Metlen we seek to treat our people in a responsible and consistent manner and to remain their first choice of employer throughout the course of their careers. We are standing by our people and we take concrete steps to support their professional development.
Corporate Culture
The corporate culture of Metlen is the element that ensures cohesion and consensus in the efforts to realize the Company's vision, and is present across all the levels of the workforce – from the top management down to the production line.
The core priority of the corporate culture is to invest constantly in the human capital, which is the Company's driving force.
To this end:
- We focus on attracting and retaining competent professionals, whose values and principles are aligned with those of the Company
- We put to good use the potential of our people and we seek to provide them with tools and opportunities to help them develop their skills and support their professional development within the Company
- We encourage innovation, initiative, learning and diversity
- We recognise the importance that maintaining a balance between professional and personal life has for our employees
- We keep in place a set of corporate values that promote business excellence and social responsibility