senior crm marketing manager | global

The Senior CRM Marketing Manager will lead the execution of multi-channel campaigns that drive engagement, adoption, and revenue growth across the entire customer journey. You’ll work cross-functionally with Marketing teams, as well as Sales and Customer Success colleagues across the globe. This role will bring the lifecycle marketing perspective to campaigns across the globe, making sure we form meaningful connections with our customers internationally.

Responsibilities 

• Design and implement multi-channel campaigns to engage prospects and customers across all stages of their journey.

• Work cross-functionally with project teams together with marketing peers, sales and other internal partners to set up and execute various campaigns

• Monitor campaign performance and customer behavior to evaluate effectiveness, refine strategies, and report on ROI and key lifecycle KPIs (onboarding, activation, cross-sell, engagement, retention, expansion)

• Provide actionable insights to optimize campaigns and improve conversion rates. 

• Partner closely with Marketing, Product, Sales, and Customer Success to align on strategies, product positioning, feature launches, and overall customer experience across the entire lifecycle.

• Serve as a champion of operational excellence - track SLAs and ensure efficiencies in campaign delivery

• Participate in ad-hoc projects and initiatives as part of strike teams, to support the business with new initiatives as we continue to scale
  

Qualifications

• 7+ years of experience in CRM or lifecycle marketing within B2B SaaS or technology sectors.

• Deep understanding of integrated B2B CRM marketing strategies across various customer segments.

• Strong project management skills - ability to coordinate a varied workload with multiple deadlines and stakeholders.

• Proven track record of working with a regional or global scope within a fast-paced high-volume environment.

• Strong analytical skills with the ability to interpret data, generate insights, and apply them to optimize marketing initiatives.

• Hands-on experience with marketing automation platforms, particularly HubSpot and Braze.

• Excellent written and verbal communication skills, with the ability to collaborate effectively across teams in a fully remote environment.

• Experience managing or contributing to large-scale projects involving cross-functional teams across different cultures and time zones.

• Demonstrates a growth mindset, intellectual curiosity, and the ability to thrive in situations with limited structure or clarity.
  

Total Rewards

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all. 

Some things you’ll enjoy

• Stock grant opportunities dependent on your role, employment status and location

• Additional perks and benefits based on your employment status and country

• The flexibility of remote work, including optional WeWork access

At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of  race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.

Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @

deel.com

and other acquired company emails like @

payspace.com

and @

paygroup.com

. You can view the most up-to-date job listings at Deel by visiting

our careers page

.

Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives.

Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodation, please inform our Talent Acquisition Team at [email protected] of the nature of the accommodation that you may require, to ensure your equal participation.

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We began using

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on March 30, 2025.

For more information about our data protection practices, please visit our

Privacy Policy

. You can review the independent bias audit report covering our use of Covey here:

https://getcovey.com/nyc-local-law-144

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