in-store communication & branding specialist

Job’s Purpose

As an In-Store Communication & Branding Specialist, you will play a critical role in enhancing the customer experience by creating and executing engaging in-store communication strategies for retail, franchise and wholesale networks. You will ensure our brand message resonates with shoppers and stands out in a competitive retail environment. This is a multidimensional role that combines planning, creativity and effective project management.

What you will focus on

• Design and implement the in-store communication strategy (and communication material)

• Collaborate and coordinate with external partners (creative agencies, logistics, production)

• Develop advertising campaigns to enhance the in-store customer experience

• Collaborate with internal stakeholders, such as operations and format, to achieve strategic goals

• Manage budgets, conduct tenders, and identify strategic partnerships

• Analyze competitors and retail trends to identify opportunities

• Oversee branding of all corporate assets and design in-store concepts

• Implement store promotional activities, such as openings, local plans and partnerships

Who we are looking for

• BSc in Marketing, or Business Administration, or any relevant field. MSc would be considered an asset

• Working experience 2 to 5 years, in relevant positions, preferably in Retail FMCG sector

• Experience with in-store processes and project management

• Strong Understanding of retail environment and shopper behavior

• Fluency in English language, both written and spoken

• Excellent knowledge of MS Office

Your Value

• Passion for the Customer | In-depth understanding of customer needs

• Communication | Deliver messages in a clear, compelling and concise way, influence and build relationships

• Togetherness | Value team’s ideas, uniqueness and safeguard belonging

• Momentum | Secure end results and be on top 

• Target Orientation | Follow procedures, achieve goals and set the bar higher

• Embrace Change | Challenge own self, be courageous and curious to learn

• Organization | Set priorities and handle multiple tasks simultaneously   

A place where everyone belongs 

We strive to be a better place to work where our associates reflect the markets we serve, where their voices are heard and valued, they find purpose in their work and can grow and contribute to their fullest. We are an equal opportunity employer, and all applicants/employees will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, disability status, or any other characteristic protected by law.  

Certified by Diversity Charter Greece and SHARE Equality Label   

We Give Our Best to Make a Difference in People’s Lives     

#EdoToKaloEinaiGiaOlous #proudABers 

Start your retail journey and live our values of care, teamwork, humor, integrity and courage. 

*All applications are treated with utmost confidentiality