performance marketing specialist
Wolt Greece
Αθήνα
Αθήνα
Permanent
Πωλήσεις / Marketing / Εμπόριο Λιανικής
On Site
Full Time
About the job
Our 30+ person Performance Marketing Team currently consists of people specialized in user acquisition, brand performance as well as ASO. The people on our team are experts in both digital marketing and analytics. However, we are now at a point where we need a top individual to strengthen the team and focus mainly on growing our business in some regions through online marketing channels. You will directly report to the Regional Performance Marketing Lead.
What you’ll be doing
- Own online user acquisition and responsible for both planning and execution
- Design, manage, implement, and execute user acquisition strategies
- Implement, manage, and optimize marketing campaigns on both Web & Mobile across Search, Social, and Programmatic channels
- Work closely with other members of the performance marketing team
- Work towards clear marketing KPIs such as new customer growth, CAC, revenue, and LTV
- Work closely with the regional marketing team, providing updates and input while aligning on joint goals
- Identify top-performing partners and channels and build strong relationships
- Proactively conduct continuous campaign experiments and performance analysis to optimize the channel performance
- Implement & Troubleshoot attribution/tracking issues
Our humble expectations
- Proven track record in Web & Mobile performance marketing
- You have a background in the gaming/tech/app/mobile industry and specific experiences in some subset of Paid Social, Google & Programmatic
- Extensive hands-on experience with paid online marketing, managing & scaling your own budget, in the mobile, e-commerce, or gaming industry
- Demonstrated ability to effectively manage and optimize a monthly acquisition budget across channels and do in-house media buying
- Solid experience working with web & mobile tracking and analytics
- Detail-oriented with the ability to work independently and manage multiple projects
- A passionate and organized self-starter who doesn’t accept the status quo but always seeks to improve and automate workflows to increase performance
- Excellent written and verbal communication skills in English.
Next steps
If you are excited about working in a high-growth environment, taking ownership, and being part of an extremely ambitious team, then click below to apply and get the conversation going!
Along with a competitive salary and benefits, you will also be eligible for:
- Opportunity to be part of building something exceptional, in an international environment
- Lots of learning and growth in a globally scaling tech company
- Stock options available
Please note that we do not accept applications sent by mail. You should submit your application through our careers website!
Sector
Πωλήσεις / Marketing / Εμπόριο Λιανικής
Workplace Type
On Site
Employment Type
Permanent
Work Type
Full Time
About the company
We’ve got an idea And it’s a big one
Anything in your city. Delivered to you within minutes. That’s where we’re heading, and we’d love you to help us get there!
A shopping mall at your fingertips
Think of it this way. It’s as if we’re building a shopping mall that fits in your hand. We started with the food court on the top floor, and over time we added groceries and other stores and boutiques.
If you build it, they will come
To pull this off we need glorious products. And that's exactly what we're determined to build. Our tech brings together our customers, courier partners and merchant partners in real time – calculating hundreds of millions of routes every day.
Getting the essentials right
Our story began in Helsinki – the capital of Finland. Low population density, no strong takeaway or delivery culture and high labor costs made it a tough nut to crack. And let’s be honest, the weather didn’t help. But it gave us a chance to focus on the essentials, like building our tech and making our operations as smooth as possible.
Customer experience comes first
From app design to dynamic discovery, our goal is always to offer the best experience. We’re humbled and proud to say our apps have the industry’s highest rating on the App Store (4.8) and Google Play (4.6)*. *Global average as of November 2023
Customer support with heart and soul
We know there are lots of moving parts with real-time deliveries. If something goes wrong, our support team is there to answer in the local language in under 2 minutes. These are real people, ready and waiting to help.
The right way to scale
From day one we built our tech with scaling in mind. This allows us to operate efficiently in small countries with a population of only one million – or in cities with just 10,000 people living in our delivery area.
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