About the job
Are you a CRM enthusiast and have experience in managing and executing campaigns? Do you have an analytical eye when it comes to evaluating campaign performance? If this sounds like you, we’d love to chat!
What you’ll be doing
As a CRM Specialist at Wolt, you’ll play a key role in shaping how millions of users experience our brand through personalized, data-driven communication. You’ll manage CRM initiatives across multiple markets - turning insights into impactful campaigns that drive engagement, retention, and growth.
Day-to-day in this role, you’ll:
Plan, build, and execute automated and ad-hoc CRM campaigns across email, push, and in-app channels.
Collaborate with local and global marketing teams to align campaigns with business goals and ensure strong localization.
Analyze campaign performance, extract insights, and recommend actionable improvements.
Use AI and automation tools to optimize segmentation, content, and timing for smarter, faster execution.
Continuously test, learn, and share best practices to enhance CRM performance and customer experience across markets.
Our humble expectations
2–3 years of experience working in CRM, preferably in tech, eCommerce, or on-demand services.
Hands-on experience with CRM tools such as Iterable, Salesforce, Braze, or similar.
Solid understanding of automated lifecycle campaigns and multi-channel communication (email, push, in-app).
Strong analytical mindset - confident in reading data, identifying insights, and making data-driven decisions.
Great communication and stakeholder management skills - you’ll work closely with multiple markets and teams.
A proactive, curious, and collaborative approach, always looking for smarter and more creative ways to engage users.
What we offer
At Wolt, you’ll join a diverse, global marketing community where creativity meets technology. You’ll have the chance to:
Shape how millions of users across different markets experience Wolt.
Work with modern CRM and AI-driven tools that allow you to experiment, learn, and grow.
Collaborate with talented teams across 30+ countries and bring local insight into global impact.
Take ownership of your projects while being supported by a team that genuinely cares about your success.
Enjoy a flexible, international work environment that values trust, autonomy, and continuous learning.
On Site
Marketing
Permanent
Full Time
About the company
We’ve got an idea And it’s a big one
Anything in your city. Delivered to you within minutes. That’s where we’re heading, and we’d love you to help us get there!
A shopping mall at your fingertips
Think of it this way. It’s as if we’re building a shopping mall that fits in your hand. We started with the food court on the top floor, and over time we added groceries and other stores and boutiques.
If you build it, they will come
To pull this off we need glorious products. And that's exactly what we're determined to build. Our tech brings together our customers, courier partners and merchant partners in real time – calculating hundreds of millions of routes every day.
Getting the essentials right
Our story began in Helsinki – the capital of Finland. Low population density, no strong takeaway or delivery culture and high labor costs made it a tough nut to crack. And let’s be honest, the weather didn’t help. But it gave us a chance to focus on the essentials, like building our tech and making our operations as smooth as possible.
Customer experience comes first
From app design to dynamic discovery, our goal is always to offer the best experience. We’re humbled and proud to say our apps have the industry’s highest rating on the App Store (4.8) and Google Play (4.6)*. *Global average as of November 2023
Customer support with heart and soul
We know there are lots of moving parts with real-time deliveries. If something goes wrong, our support team is there to answer in the local language in under 2 minutes. These are real people, ready and waiting to help.
The right way to scale
From day one we built our tech with scaling in mind. This allows us to operate efficiently in small countries with a population of only one million – or in cities with just 10,000 people living in our delivery area.