senior social media ads specialist (based in athens or thessaloniki)
Oct 25, 2026 · Relevance Digital Agency
What you'll do
- Develop paid social media strategies and set KPIs aligned with business objectives.
- Plan, create and optimize paid campaigns on Meta, TikTok and LinkedIn.
- Measure, refine and report digital campaign performance against ROI goals.
- Plan, execute and measure tests across ad creative, landing pages and other marketing elements.
- Use audience insights and analytics data to inform paid social campaigns.
- Evaluate, test and refine the end-to-end multi-channel customer experience with internal teams.
- Ensure the quality and accuracy of client-facing deliverables.
- Develop, communicate and monitor growth and efficiency targets for campaigns and the agency.
- Develop digital plans with Account and Design Teams to support client objectives.
- Apply current social media trends, international best practices and innovative tools.
Key requirements
- 4+ years' experience
- Paid social media campaign strategy, Meta advertising, TikTok advertising and LinkedIn advertising.
- Campaign optimization, ROI optimization and landing page optimization.
- Digital marketing analytics, Facebook Analytics, Google Analytics and audience insights.
- A/B testing and multi-channel marketing.
- Copywriting and KPI development.
- Finance / Marketingpreferred
Benefits
- Competitive salary, hybrid working model, private medical and life insurance, inspiring and challenging projects, growth opportunities, extensive education, central offices, and bonus opportunities.
About the job
At Relevance, we focus on six core principles through which we cultivate our culture, promote excellence and evolve: Diversity - Knowledge - Innovation - Execution - Humility - Ownership. Our company's core purpose is to provide an environment for employees, clients and ourselves to flourish and…
About the company
We launched Relevance Digital Agency in 2013 with one goal in mind: to create a cutting-edge digital business & technology services provider and redefine the added value of performance marketing to a company’s growth and sustainability. Today, other than implementing the latest performance marketing techniques using custom technology our mission is to help our clients with their business by: (1) using Business Intelligence tools to integrate our clients’ properties with marketing tools for better attribution and automation, (2) analyzing data and helping them take well-informed business decisions. We have our finger on the pulse of digital transformation and are constantly investing in new technologies & capabilities. In the last year only, we have (1) expanded our development department, (2) institutionalized a Business Intelligence unit of experienced data scientists, (3) invested in people with deep industry expertise across verticals.
About the company
We launched Relevance Digital Agency in 2013 with one goal in mind: to create a cutting-edge digital business & technology services provider and redefine the added value of performance marketing to a company’s growth and sustainability. Today, other than implementing the latest performance marketing techniques using custom technology our mission is to help our clients with their business by: (1) using Business Intelligence tools to integrate our clients’ properties with marketing tools for better attribution and automation, (2) analyzing data and helping them take well-informed business decisions. We have our finger on the pulse of digital transformation and are constantly investing in new technologies & capabilities. In the last year only, we have (1) expanded our development department, (2) institutionalized a Business Intelligence unit of experienced data scientists, (3) invested in people with deep industry expertise across verticals.