head of media
Oct 8, 2026 · PeopleCert
What you'll do
- Develop and lead brand media strategies across digital and emerging channels
- Own media planning and investment allocation across brands and markets
- Oversee brand campaigns across paid social, programmatic, video and other channels
- Translate audience research and market trends into targeting and channel selection
- Integrate brand media with campaign development and performance activity
- Use audience insights and first-party data to improve customer-journey relevance
- Set media objectives and KPIs, and monitor reach, frequency, brand lift and efficiency
- Evaluate campaign effectiveness and brand media’s contribution to conversion
- Manage media budgets, agencies, technology vendors and platform partnerships
- Establish test-and-learn approaches for new channels, formats and technologies
- Monitor developments in adtech, AI-driven discovery, targeting and measurement
- Report on media effectiveness, budget efficiency and recommended actions
Key requirements
- 8+ years' experience
- Media strategy and media planning across brands, markets and channels
- Digital brand campaigns, paid social, programmatic advertising and video advertising
- Audience planning, audience targeting and brand measurement
- Media analytics and campaign performance analysis
- Budget management and agency management
- B2B and B2C marketing and advanced computer literacy
- Marketing / Media Studies / Business Administration / Any Field
Benefits
- Competitive remuneration package.
- Two free vouchers per year for all PeopleCert portfolio certifications, plus learning opportunities and constant personal and professional development in an international environment.
About the job
PeopleCert is looking for a strategic and commercially minded Head of Media to lead brand media strategy and planning across our global portfolio, including ITIL®, PRINCE2®, DevOps Institute® and LanguageCert®. Combining strategic thinking with hands-on delivery, you will translate audience…
About the company
PeopleCert enables people and organisations turn ambition into action. Our certifications, including ITIL®, PRINCE2®, DEVOPS INSTITUTE® and LANGUAGECERT®, power careers, businesses and entire industries. From solo professionals to Fortune 500 giants, we’re making skills, knowledge and opportunity accessible in 200+ countries. Every certification we deliver helps someone take their next step, land their next job or shape the future. Wherever you’re headed, dream it, do it.
About the company
PeopleCert enables people and organisations turn ambition into action. Our certifications, including ITIL®, PRINCE2®, DEVOPS INSTITUTE® and LANGUAGECERT®, power careers, businesses and entire industries. From solo professionals to Fortune 500 giants, we’re making skills, knowledge and opportunity accessible in 200+ countries. Every certification we deliver helps someone take their next step, land their next job or shape the future. Wherever you’re headed, dream it, do it.