Jobily
in-store communications sr. specialist (3832)
ΟΠΑΠ
Αττική
Αττική
Hybrid
Marketing
Permanent
Full Time
About the job
As an In-Store Communications Sr. Specialist, you'll revolutionize in-store experiences with cutting-edge digital tools and interactive solutions to captivate customers and elevate store performance. You’ll Create impactful customer journeys with In Store Touchpoints that drive engagement, elevate store performance, and unlock new monetization opportunities through Retail Media Networks.
Your day to day will include:
Assisting with in-store marketing initiatives and campaigns to boost market impact and customer appeal.
Executing immersive experiences to enhance customer engagement.
Creating content for in Store touchpoints (Digital screens etc) and adapting Brand Campaigns into in store commercial communication messages.
Adapting key visuals into valuable content for screens, audio, and interactive formats. Treating in-store screens as performance channels, optimizing loops by mission and moment (entrance acquisition, dwell engagement, point-of-sale impulse).
Establishing content taxonomy and mission-based frameworks for Digital touchpoints (Screens).
Working closely with Marketing, Product, Brand, and external partners (agencies, vendors, tech providers) to deliver creative and execution excellence.
Developing multimedia content (video) per the commercial plan.
Supporting brief development and communication with advertising agencies.
Creating reports on marketing impact on retail KPIs.
Define and implement operating standards for in-store communication touchpoints, ensuring alignment with brand guidelines and commercial objectives.
What you need to succeed:
5+ years of professional experience in Communications/Marketing/Retail Marketing
BSc in Marketing, Communications, or related field
Sound knowledge of marketing operations and standards
Experience in creative & high-quality digital material development
Strong problem-solving skills
Experience in highly-matrixed or complex organizations is a plus
Proficient in Microsoft Office (Word, PowerPoint, Excel)
Excellent English & Greek (written and oral)
What’s in it for you?
An award-winning working environment 🚀
State of the art facilities including gym & restaurant 🏢
Hybrid working model 💻
Competitive salary package and bonus scheme 💸
Health insurance coverage & Pension Plan 🙏
Monthly food allowance 🍴
Continuous learning with classroom/digital trainings by OpapAcademy 🎓
Internal Career Opportunities 💼
Well-Being Activities 💪
OPAP Group is an equal opportunity employer
Hybrid
Marketing
Permanent
Full Time
About the company
OPAP is the leading gaming company in Greece and one of the most renowned in its industry worldwide. Founded in 1958, the company holds the exclusive rights to the operation and management of numerical lotteries, sports betting games, horseracing mutual betting, lotteries, instant win games and video lottery terminals (VLTs) in Greece. Moreover, OPAP holds a leading position in the sector in terms of embedding the global Responsible Gaming principles in its operations.
Our vision is to establish OPAP as a world-class gaming entertainment company. Long-term strategic priorities focusing on customers, people, network, products and digital-technology capabilities have been established and placed at the center of actions towards the realization of the vision.
In this framework, OPAP has set out its own set of Core Values: Fun, Dynamic, Passionate and Fair. These values shape a single culture across the organization, guiding the behavior of every member of the OPAP Team and contributing to the successful implementation of the company’s strategy. In 2018, 2019 and 2020 OPAP was recognized as one of the Best Workplaces in Greece.
Moreover, OPAP holds a prominent position among corporate social champions in Greece. Through its extensive Corporate Responsibility program, which focuses on Health, Sports and Employment, the company supports Greek society in practice.