employer branding manager (3741)

As Employer Branding Manager, you will be responsible for designing and implementing the company’s employer branding strategy in alignment with Group objectives. You will ensure a consistent and engaging brand presence that reflects our values, resonates with talent, and strengthens our employer brand across all touchpoints and communication channels.

Your day to day will include:

•    Designing and executing the employer branding strategy in alignment with Group objectives, ensuring consistency across all platforms and channels
•    Promoting OPAP’s employer brand by planning and implementing effective tactics, tools, and initiatives
•    Developing and embedding a compelling EVP into all communication and HR processes (talent attraction, onboarding, internal communications, social media).
•    Leading employer branding campaigns (digital and offline), including partnerships with media outlets, job boards, universities, and recruitment events to boost awareness and engagement
•    Creating content (social media, blogs, interviews, videos, natives) that reflects company values and employee experience
•    Managing employer branding assets (career page, LinkedIn Life page, etc.), ensuring timely updates and improved usability
•    Monitoring market trends, brand perception, and campaign performance, optimizing strategies based on data insights
•    Supporting the strategy and execution of internship and graduate programs, including content creation to connect with the new generation of talent
•    Supporting and developing team members, while fostering alignment and collaboration across internal teams and external partners.

What you need to succeed: 
•    MSc in Business Administration, Marketing, Communication or Human Resource Management
•    8+ years of hands-on experience in marketing, communication or employer branding techniques in large complex organizations
•    Proven track record in developing and evolving employer brand strategies
•    Strong project management skills with excellent communication and stakeholder engagement capabilities
•    Proficient in employer branding tools, marketing platforms, and social media channels
•    Familiarity with HR processes and procedures
•    Excellent organizational skills and knowledge of the Business operations and roles
•    Teamwork and cooperation skills with ability to effectively collaborate with a diverse group of individuals
•    Analytical mindset with the ability to interpret data insights and influence business decisions
•    People management experience is considered essential

What’s in it for you?

• An award-winning working environment 🚀

• State of the art facilities including gym & restaurant 🏢

• Hybrid working model 💻

• Competitive salary package and bonus scheme 💸

• Health insurance coverage & Pension Plan 🙏

• Monthly food allowance 🍴

• Continuous learning with classroom/digital trainings by OpapAcademy 🎓

• Internal Career Opportunities 💼

• Well-Being Activities 💪

OPAP Group is an equal opportunity employer

Does this sound like you? If yes, we would love to meet you!