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Ανθρώπινο Δυναμικό / HR

Marketing

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Aoristou

FullTime

Hybrid

We are looking for a creative and energetic Product Marketing Executive to join our Product Marketing team. In this role you will drive the growth of our products through ideation, strategy formulation, and collaborative execution of acquisition and retention campaigns.<h2>Main responsibilities :</h2><ul><li></li></ul><ul><li>Develop and innovate strategies on how to&nbsp;market&nbsp;and increase adoption of both new and existing trading&nbsp;products</li><li>Ensure strategies align with the overall&nbsp;product&nbsp;objectives and the company vision</li><li>Partner with various marketing sub-teams to design and roll out impactful acquisition, lifecycle, and retention campaigns</li><li>Ensures strategies align with the overall product objectives and the Company’s vision</li><li>Dive deep into campaign results and draw out key trends, successes, and areas for improvement</li><li>Work closely with product owners to implement relevant marketing strategies</li><li>Support sales and client-facing teams with product positioning and promotional materials</li><li>Stay abreast of&nbsp;market&nbsp;trends, competitor strategies, and customer needs to ensure&nbsp;product&nbsp;competitiveness and growth</li><li>Relay findings to relevant&nbsp;marketing&nbsp;departments and suggest strategic shifts when necessary</li></ul><h2>Main requirements:</h2><ul><li></li></ul><ul><li>A degree in Marketing, Communications, Business or a related field</li><li>At least 3 years of solid experience in Digital Product Marketing. Experience in financial services or online trading will be considered an advantage</li><li>Working experience with user behaviour tools, like GA4, FullStory and AppsFlyer</li><li>Proven ability to derive insights from data and translate them into actionable strategies</li><li>In-depth grasp of customer behaviour,&nbsp;market&nbsp;nuances, and industry shifts</li><li>Analytical mind and strong quantitative skills</li><li>Ability to translate complex product features into clear, compelling benefits</li><li>Outstanding communication and presentation skills</li><li>Excellent written and verbal communication skills in English</li></ul><h2>Benefit from:</h2><ul><li></li></ul><ul><li>An attractive remuneration package</li><li>Intellectually stimulating work environment</li><li>Continuous personal development and international training opportunities</li></ul><h2></h2>

Product Marketing Executive

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